Core Insights - Happy Belly Food Group Inc. is set to open four new restaurants on June 21, 2025, marking a significant milestone in the company's history [1][2] - The new openings will include iQ Food Co., Heal Wellness, and Rosie's Burgers at the Shops at Don Mills in Toronto, along with a Heal Wellness location in Bolton, bringing the total store count to 61 [2][3] Company Expansion - The company has successfully scaled its operations, with the CEO highlighting the importance of a strong leadership team in achieving record growth [2] - Happy Belly's partnership with Cadillac Fairview has been crucial for rapid expansion in key markets across Canada [3][10] Brand Highlights - iQ Food Co. will open its 6th location in Ontario's Greater Toronto Area, offering a variety of healthy food options and catering to health-conscious customers [5][13] - Heal Wellness focuses on providing quick, fresh wellness foods, with the new locations being the 24th and 25th for the brand [7][11] - Rosie's Burgers will open its 8th location, emphasizing a nostalgic diner experience with quality burgers and sides [9][12] Strategic Approach - Happy Belly employs a real-estate strategy that includes shared space combinations, allowing for the acquisition of premium locations [7] - The company has 591 retail franchise locations in various stages of planning, construction, and operation, indicating a robust growth pipeline [10]

Core Insights - Happy Belly Food Group Inc. has signed a new franchise agreement and secured a prime real estate location in Toronto, marking the third operational brand in a high-potential neighborhood [1][4] - The new location will feature iQ Food Co., a Toronto-based QSR known for its healthy and clean-eating dishes, and is expected to open in late Q3 2025 [1][10] - The company aims to expand iQ Food Co. significantly, with plans for 65 new locations across Canada, including 20 in Alberta, 25 in Ontario, and 20 in British Columbia [5][9] Expansion Strategy - The acquisition of iQ Food Co. was completed on September 18, 2024, when the brand operated four locations, and since then, the company has rapidly scaled the business [3][7] - The signing of the franchise agreement represents a 75% increase in unit count for iQ, with expectations to double system sales within 12 months of acquisition [7][9] - Happy Belly currently has 551 contractually committed retail franchise locations in various stages of planning, construction, and operation, with ongoing efforts to expand this pipeline into 2025 and 2026 [9][12] Market Position - iQ Food Co. has established itself as a leader in the premium healthy eating category, strategically located in urban and business districts, catering to health-conscious customers [7][10] - The brand is also expanding its catering services to reach a broader audience, enhancing brand awareness and customer loyalty [7][10] - The company emphasizes disciplined, organic expansion with a focus on key urban markets across Canada [7][9]