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智能眼镜销量攀升 部分公司已步入收获期
Zheng Quan Ri Bao· 2025-10-21 16:39
Core Insights - The global smart glasses market is projected to reach 4.065 million units in the first half of 2025, marking a year-on-year growth of 64.2% [1] - By 2029, the market is expected to exceed 40 million units, with China's market share steadily increasing and a compound annual growth rate (CAGR) of 55.6% from 2024 to 2029, the highest globally [1] Market Dynamics - The smart glasses market is categorized into audio glasses, camera glasses, and AR glasses, all of which saw sales increases in the first half of this year, with China's total retail sales reaching 468,000 units, a 148% year-on-year increase [2] - The rapid sales growth is attributed to continuous product innovation and significant demand expansion, particularly among young consumers who favor tech products [2] - Major companies like Meta are launching new products, enhancing the feasibility of consumer-grade smart glasses and pushing them into mainstream markets [2] Company Activities - Numerous companies are actively entering the smart glasses industry, with over 25 new products launched from January to August this year [3] - Companies such as Thunder Innovation, Liweike Technology, Rokid, Goertek, and others are introducing smart glasses products or solutions, indicating a competitive landscape [3] - The industry is entering a phase of intensive new product releases, with expectations of increased benefits for related listed companies as competition intensifies [3] Supply Chain Developments - Shenzhen Baiwei Storage Technology has become a core supplier for major global wearable tech clients, including Meta, Google, and Xiaomi, providing ROM and RAM chips for AI/AR glasses and smartwatches [4] - Guangdong Lingyi Technology focuses on the R&D and manufacturing of core components for wearable devices, continuously expanding in the AI glasses and smart wearable sectors [4]