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Labubu价格崩盘引爆市场担忧,泡泡玛特高股价“像风一样来,像风一样去”?
Xin Lang Cai Jing· 2025-06-23 10:03
Core Viewpoint - The stock price of Pop Mart (09992.HK) has significantly declined after reaching a historical high of 283.4 HKD, with a notable drop of 14.46% to 239.6 HKD, leading to a market capitalization loss of approximately 38 billion HKD, primarily driven by a sharp decrease in the prices of its flagship product, Labubu [2][9]. Group 1: Stock Price and Market Reaction - Following the news of Labubu's price collapse, Pop Mart's stock experienced a sharp decline, with a drop of over 6% on June 20, closing at 239.6 HKD, marking a 3.62% decrease for the day [2][9]. - The significant drop in stock price is attributed to the drastic reduction in Labubu's market price, which was exacerbated by a large-scale restock by Pop Mart [5][9]. - The market has seen a surge in short-selling activity, with short positions increasing from 1.438 million shares in early April to 3.692 million shares by June 17, a rise of 157% [10][12]. Group 2: Product Pricing and Market Dynamics - The price of Labubu's 3.0 series has plummeted, with the average transaction price dropping by 45% to 2547.84 RMB, and non-hidden variants experiencing a 54% decline [6][9]. - The drastic increase in supply due to Pop Mart's restocking efforts has outpaced market demand, leading to a rapid decline in secondary market prices [5][6]. - The overall market sentiment has shifted, with many consumers expressing dissatisfaction after purchasing Labubu at high prices, only to see their value drop significantly [9]. Group 3: Valuation Concerns - Pop Mart's current price-to-earnings (P/E) ratio stands at 95.34, significantly higher than competitors, raising concerns about a potential market bubble [12][14]. - Analysts have pointed out that the high valuation of Pop Mart, combined with the recent price drops, indicates a possible overvaluation in the current market environment [14][18]. - The company's reliance on IP products, such as Labubu, poses risks due to the cyclical nature of IP popularity and the potential for diminishing returns as the novelty wears off [17][18].