Meta与Oakley联名智能眼镜
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Meta与Oakley联名智能眼镜将于本周五亮相,扎克伯格亲自转发
Huan Qiu Wang· 2025-06-17 03:40
Group 1 - Meta's CEO Mark Zuckerberg personally shared a teaser for a new collaboration with Oakley, indicating a significant move into the wearable device market [3] - The partnership is seen as a strategic step for Meta to enhance its smart glasses offerings, potentially integrating AR display, real-time sports data tracking, and voice interaction features [3] - Analysts suggest that Meta is accelerating the development of its "metaverse" hardware ecosystem, with smart glasses serving as a lightweight entry point to complement the Quest VR headset series [3] Group 2 - Oakley's parent company, Luxottica, has been increasingly investing in technology, previously collaborating with companies like Google and Intel to explore smart glasses technology [4] - The collaboration with Meta marks a crucial transition for Oakley from traditional sports equipment to smart wearable devices, leveraging its optical laboratory resources to improve display quality and comfort [4] - Since the launch of Ray-Ban Stories smart glasses in 2021, Meta has sold over one million units globally, although specific details about the new product with Oakley have yet to be announced [4]