Core Insights - Meta reported Q3 2025 total revenue of $51.242 billion, a 26% increase from $40.589 billion in the same period last year, but net profit fell 83% to $2.709 billion due to a one-time non-cash tax expense of $15.93 billion [1][5] Financial Performance - Total revenue: $51.242 billion, up 26% year-over-year [5] - Advertising revenue: $50.082 billion, up 26% year-over-year [5] - Other business revenue: $0.690 billion, up 59% year-over-year [5] - Reality Labs revenue: $0.470 billion, up 74% year-over-year, with an operating loss of $4.432 billion [5] - Total costs and expenses: $30.707 billion, up 32% year-over-year [5] - Operating profit: $20.535 billion, up 18% year-over-year, with an operating margin of 40% [5] - Income tax expense: $18.954 billion, up 788% year-over-year, with an effective tax rate of 87% [5] - Net profit: $2.709 billion, down 83% year-over-year [5] - Diluted earnings per share: $1.05, down 83% year-over-year; adjusted EPS excluding tax impact: $7.25 [5] Cash Flow and Capital Expenditure - Capital expenditures: $19.37 billion [6] - Cash, cash equivalents, and marketable securities: $44.45 billion as of September 30, 2025 [7] - Cash flow from operations: $30 billion; free cash flow: $10.62 billion [7] User Engagement and Advertising - Average daily active users (DAUs) across family of apps: 3.54 billion, up 8% year-over-year [4] - Advertising impressions: up 14% year-over-year; average price per ad: up 10% year-over-year [4] Future Outlook - Q4 2025 total revenue expected between $56 billion and $59 billion, with a 1% positive impact from currency fluctuations [8] - Total expenses for FY 2025 projected between $116 billion and $118 billion, a year-over-year increase of 22% to 24% [8] - Capital expenditures for FY 2025 expected between $70 billion and $72 billion [8] - Q4 2025 tax rate expected between 12% and 15% [8] Executive Commentary - CEO Mark Zuckerberg stated that the business and community performed strongly in the quarter, highlighting the promising start of the Meta Super Intelligence Lab and ongoing leadership in the AI glasses sector [9]