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Hasbro CEO Talks “Really Cool” ‘Kpop Demon Hunters' Netflix Toy Deal, Says “45 To 50” Film & TV Projects Now In Development
Deadline· 2025-10-23 18:21
Core Insights - Hasbro reported better-than-expected third-quarter results with total revenue of $1.39 billion, an 8% increase year-over-year, and earnings per share of $1.68, surpassing Wall Street analysts' forecasts [1] Financial Performance - Total revenue for the third quarter reached $1.39 billion, reflecting an 8% increase compared to the previous year [1] - Earnings per share were reported at $1.68, exceeding analyst expectations [1] Retail and Market Trends - Positive signs were noted in October regarding retailers increasing their inventory of toys and games ahead of the holiday season [2] - Disruptions in retail were acknowledged, attributed to factors including the U.S. tariff regime, with expectations of rising retail prices if current tariffs remain [2] Entertainment Strategy - Hasbro has adopted a more "asset-light" approach to its entertainment business following the sale of eOne to Lionsgate, focusing on licensing content to third parties while developing its own family brands [3] - Total entertainment revenue for the third quarter was $61.3 million, with 87% coming from the family category [3] Future Outlook - The entertainment segment is expected to maintain steady revenue with high margins between 50% to 60%, although revenue delivery may vary based on deal timing [4] - Approximately 45 to 50 series and feature film projects based on major Hasbro properties are currently in development, with notable collaborations with major studios like Disney and Netflix [5] Upcoming Projects - Anticipated toy lines for 2026 include Kpop Demon Hunters, with Hasbro and Mattel as co-master toy licensees [6] - Disney's upcoming slate includes major titles such as Toy Story 5, a new Star Wars project, and a new Avengers entry, which are expected to drive interest in related toy lines [6]
Is Hasbro Stock Underperforming the Nasdaq?
Yahoo Finance· 2025-09-25 11:26
Company Overview - Hasbro, Inc. has a market cap of $10.5 billion and is recognized for its brands like Monopoly, NERF, and Transformers [1] - The company operates in consumer products, Wizards of the Coast & digital gaming, and entertainment/licensing, focusing on scaling gaming and licensing while streamlining traditional toy operations [1] Market Position - Hasbro is classified as a "large-cap" stock due to its valuation, and it has a diverse intellectual property portfolio that includes both traditional toys and high-growth gaming franchises [2] - The company benefits from a strong recurring revenue model through Wizards of the Coast, particularly with Magic: The Gathering and Dungeons & Dragons, which have a dedicated player base [2] Stock Performance - Hasbro's stock has experienced a decline of 8.5% from its 52-week high of $82.19, while gaining 3.7% over the past three months, underperforming the Nasdaq Composite's 13% rise [3] - Year-to-date, HAS stock has increased by 34.6%, outperforming the Nasdaq's 16.5% rise, but has only surged 4.6% over the past 52 weeks compared to the Nasdaq's 24.5% [4] Financial Results - In Q2 2025, Hasbro reported an adjusted EPS of $1.30 and revenue of $980.8 million, exceeding market expectations [5] - Despite the positive earnings report, shares dropped 2.3% due to a 16% decline in consumer products sales, attributed to U.S. retailers holding back orders amid tariff concerns [5] - Nearly half of Hasbro's sourcing is from China, leading to expected tariff-related costs of $60 million, although management aims to reduce this sourcing to 40% by 2027 [5]