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没融资,如何 4 年打造一个 4000 万美金 ARR 的 AI Studio
投资实习所· 2025-07-30 09:44
Core Insights - The article discusses the success of the app studio Monkey Taps, particularly its product Motivation, which has achieved over 1 million ratings on the US App Store and an annual recurring revenue (ARR) of approximately 4 million USD [1] - The studio has a total of 6 products with over 50 million downloads, focusing on self-care, self-love, and self-growth, leading to an overall ARR exceeding 10 million USD [2] - The company operates remotely without an office, providing employees with benefits that promote work-life balance, including full salary during parental leave and free English classes for non-native speakers [2] - Another app studio, Ghost, has generated 100 million USD in revenue for independent publishers since its launch on Kickstarter 12 years ago, with its ARR growing from 6 million USD to over 8 million USD in recent years [3] - A new AI-focused app studio has emerged, building over 40 products with a global download count exceeding 50 million and an ARR surpassing 40 million USD [4] Summary by Sections Monkey Taps and Motivation App - Motivation app, developed by Monkey Taps, has a simple design aimed at promoting positive thinking and personal growth, generating an ARR of around 4 million USD [1] - The app's revenue model is based on selling beautifully designed background images, and it is a rebranded version of another product, I am, which has an ARR of 5 million USD, totaling 9 million USD for both products [1] Company Structure and Culture - Monkey Taps operates with a fully remote team, primarily located in Spain and the US East Coast, using Notion and Slack for communication [2] - The company offers generous benefits, including full pay during parental leave and free English lessons for employees from non-English speaking countries [2] Ghost App Studio - Ghost has been a significant player in the independent publishing space, generating 100 million USD in revenue for its users and experiencing steady growth in its ARR from 6 million USD to over 8 million USD [3] New AI-Focused App Studio - A newly established app studio has rapidly developed over 40 products, achieving over 50 million downloads and an ARR exceeding 40 million USD, focusing on AI-related applications [4]