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汉朔科技全球首发NexShelf智能货架解决方案,AI重构零售数字化增长新引擎
Xin Lang Ke Ji· 2026-01-13 06:12
Core Insights - The NRF Retail Expo held from January 11 to 13 in New York focused on the transformation and new opportunities in the retail industry driven by AI, highlighting Google's Gemini AI and Walmart's shopping agent program as new hotspots for AI application in retail [1] Group 1: NexShelf Product Overview - HanShuo Technology unveiled its next-generation smart shelf solution, NexShelf, which aims to address high costs, unstable accuracy, complex deployment, and limited data dimensions in traditional shelf management [2] - NexShelf integrates "Nebular Ultra electronic price tags" and "N5 AI smart cameras" to create a centimeter-level spatial perception network, revolutionizing the paradigm from "product recognition" to "perception of spatial status" [2] - The AI engine embedded in NexShelf can analyze shelf data in real-time, converting issues like stockouts and display discrepancies into actionable work orders for frontline staff, significantly enhancing operational efficiency [2] Group 2: Business Impact and ROI - The solution targets core industry pain points, such as shelf execution deviations and stockouts, which lead to annual sales losses of 4-7%. By ensuring 100% execution of display strategies and achieving over 95% accurate stockout identification, NexShelf can help clients improve gross margins and sales [3] - A clear investment return model will not only strengthen HanShuo Technology's value proposition to clients but also serve as a tool to break through homogeneous competition and accelerate global expansion [3] Group 3: Digital Twin Strategy - HanShuo Technology believes that the key to achieving truly intelligent retail lies in constructing a high-fidelity "digital twin" of the entire store, with NexShelf serving as the core foundation for future digital twin stores [4] - The integration of smart hardware terminals and cloud-based SaaS services will create a real-time, high-fidelity core data layer, forming an open empowerment platform for seamless collaboration among smart shopping carts, warehouse robots, supply chain systems, and customer interaction platforms [4] - The CEO of HanShuo Technology emphasized that the launch of NexShelf at NRF represents the company's precise grasp and timely response to the future evolution of retail, providing not just visibility but also insights and agile action capabilities [4] Group 4: Evolution of Business Model - The "digital twin" model aims to eliminate decision-making delays caused by data silos in traditional operations, establishing a "store digital twin" platform based on real-time shelf data, thus opening a boundaryless market centered on data flow and intelligent decision-making [5] - According to a report by CITIC Securities, the company's growth ceiling will further expand as its revenue shifts from reliance on ESL (electronic price tag systems) to becoming a comprehensive solution provider for AI transformation in offline retail scenarios [5] - This strategic shift marks a fundamental evolution in HanShuo Technology's business model, transitioning its growth logic from linear hardware growth to AI-driven, ecosystem-integrated exponential growth through a digital twin intelligent platform [5]