Oracle Unity Customer Data Platform

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AEGEAN Prioritizes Passenger Experience and Builds Loyalty with Oracle
Prnewswire· 2025-03-20 09:00
Core Insights - AEGEAN Airlines is leveraging Oracle Fusion Cloud Customer Experience (CX) to enhance personalized traveler experiences, increase revenue, and boost customer loyalty [1][3] - The airline carried over 16.3 million passengers to 162 destinations in 47 countries in the previous year, indicating a strong operational scale [2][6] - AEGEAN aims to centralize customer data from various sources to improve efficiency in customer data management and optimize decision-making based on customer insights [2][3] Company Overview - AEGEAN, along with its subsidiary Olympic Air, offers a total of 19.7 million seats across 47 countries, with a network of 250 direct routes [6] - The airline operates a fleet of 83 aircraft, including the latest Airbus 320 and 321 neo, and has been recognized as the Best Regional Airline in Europe for 13 consecutive years [6][7] - AEGEAN's annual revenue recently surpassed €1.7 billion, reflecting its growth and success in the regional airline market [7] Technology and Innovation - The implementation of Oracle Cloud CX has enabled AEGEAN to unify customer data, enhance customer service, and optimize marketing programs [3][4] - Oracle Unity Customer Data Platform allows AEGEAN to develop comprehensive customer profiles for predictive personalization across various channels [3] - The use of AI innovations within Oracle Cloud CX helps AEGEAN analyze connected data, improve operational efficiency, and enhance customer experiences [4]