Workflow
Playable media ads and content
icon
Search documents
Super League and Advertising Week Partner on the First-Ever Gaming Summit at AWNewYork
Globenewswireยท 2025-07-17 13:45
Core Insights - The Gaming Summit at Advertising Week New York 2025 aims to highlight the potential of gaming as a significant advertising channel, with only 5% of advertising spend currently directed towards the 3.5 billion global gamers [1][6] - The event will provide marketers with actionable insights and strategies to effectively engage with gaming audiences across various platforms [2][6] Company Overview - Super League is a leader in engaging audiences through playable media and experiences within mobile games, utilizing proprietary technology and a vast network of creators to enhance brand engagement [7] - The company is co-hosting the Gaming Summit, emphasizing its role in connecting brands with consumers through innovative gaming experiences [4][7] Event Details - The Gaming Summit will take place from October 6-9, 2025, in The Penn District, featuring sessions designed to educate marketers on integrating gaming into their advertising strategies [1][2][3] - Key topics will include audience insights, the gaming media mix, and strategies for full-funnel marketing in the gaming landscape [5][6] Industry Context - The partnership between Super League and Advertising Week signifies a growing recognition of gaming as a vital component of modern marketing strategies [4][5] - The event aims to demystify gaming for marketers and provide a tactical blueprint for success in this rapidly evolving sector [2][4]