Core Viewpoint - The Shanghai International Auto Show showcases cutting-edge technologies and innovations in the automotive industry, emphasizing the theme of "Embracing Innovation for a Shared Future" [1] Group 1: Company Innovations - Harman, a subsidiary of Samsung Electronics, presents advanced solutions and automotive audio systems at the auto show, highlighting its commitment to innovation in the automotive technology sector [1] - The Ready Engage product integrates Cerence AI's voice assistant platform, offering personalized AI interaction experiences that adapt to rapid technological advancements [1][2] - Ready Upgrade provides a turnkey solution that shortens development cycles and costs, enabling software updates every three months and model upgrades within six months [2] Group 2: Market Positioning - China is recognized as a significant market for new energy vehicles, driving innovations in in-car displays, smart cockpits, and OTA upgrades, which inject new momentum into global smart automotive development [3] - Harman is deepening its local R&D and strategic layout in China, establishing a comprehensive operational and management system across multiple cities [3] - The company has invested 100 million yuan in a smart manufacturing plant for automotive displays in Suzhou, featuring advanced production lines and AI visual inspection technology [3] Group 3: Future Directions - Harman aims to expand the boundaries of smart cockpit technology and in-car experiences, focusing on strategic collaborations to explore future technologies and solutions [4] - The company plans to adhere to the philosophy of "consumer-grade experience, automotive-grade quality," developing competitive products that resonate emotionally with consumers [4]