Core Insights - Unaric, a rapidly growing UK tech firm, has announced the acquisition of DESelect, a Salesforce Independent Software Vendor, in an eight-figure deal [1] Company Overview - Unaric was founded in 2023 by Peter Lindhom, James Gasteen, Moritz Birke, and Neil Crawford [1] - The company focuses on helping Salesforce customers leverage AI through its suite of applications and AI agents [1] Strategic Move - The acquisition of DESelect is aimed at enhancing Unaric's offerings to Salesforce customers, enabling them to scale smarter, move faster, and deliver better experiences [1]