You've been through the numbers on the call, but the story is that this one stop shop platform is getting traction with affluent, younger people. Is that the story that you'd want to tell. Absolutely.And the results speak to that. We've driven 17 consecutive quarters where our revenue growth and our margins, when added together, exceeds the, you know, very attractive rule of 40 that technology investors like to see in software companies. We've actually averaged 58 and this quarter we're at 67%.We drove 30% ...