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Fifth Third Sees Embedded Finance as a Growth Engine as Comerica Deal Looms
PYMNTS.comยท 2025-10-17 22:26
Core Insights - Fifth Third Bancorp's embedded finance platform, Newline, experienced a 31% revenue increase, with deposits surpassing $3.9 billion, driven by partnerships with Stripe Treasury and other FinTechs [1][6] - The pending acquisition of Comerica is expected to enhance diversification, scale, and geographic reach into 17 rapidly growing U.S. metro areas [1][5] - The company reported steady growth in deposits and loans, with average demand deposits increasing by 3% and consumer demand deposit accounts (DDAs) rising by 6% [1][3] Financial Performance - The third quarter results indicated a 6% growth in loans and a 3% increase in average demand deposits, with consumer DDAs outpacing overall demand deposit growth [3][10] - Embedded payments fees grew by 3% from the previous quarter, contributing to the overall revenue growth [6] - The net charge-off ratio for the quarter was 109 basis points, including $178 million in net charge-offs from Tricolor [8] Strategic Expansion - The company added 13 branches in the Southeast and plans to open 27 more branches by the end of 2025, capitalizing on a 7% year-over-year increase in consumer households in the region [4][5] - Fifth Third aims to leverage its proven strategies and digital offerings to drive retail deposit growth as it expands its footprint in Texas through the Comerica acquisition [5] Market Outlook - Management anticipates a 1% increase in loans in the coming months, primarily driven by consumer lending, with a projected total year adjusted revenue growth of 5% [10] - The company maintains a low concentration of non-depository financial institutions (NDFIs) at about 8% of the total portfolio, with 33% of the book tied to real estate [11][12]