Tripollar家用美容仪
Search documents
贝泰妮携手科医人!提升家用美容体验
Zhong Guo Zheng Quan Bao· 2025-10-10 15:07
Core Viewpoint - The growing consumer demand for a better quality of life is driving the upgrade of the consumption industry, particularly in the beauty and personal care sector, where competition is shifting from marketing to research and innovation [1] Group 1: Strategic Collaboration - Betaini Group has formed a strategic partnership with Lumenis Group to advance the home beauty device brand Tripollar in the Chinese market, focusing on deep operation and product innovation [1][2] - The collaboration aims to extend the "medical-research co-creation" concept into home beauty, integrating home devices with Betaini's professional skincare products to provide consumers with advanced anti-aging solutions [2][3] Group 2: Technological Innovation - Betaini emphasizes technological innovation as a core driver for sustainable development, leveraging research platforms in various locations, including China and abroad, to create a global research ecosystem [2] - The partnership with Lumenis, which holds over 500 self-developed patents and extensive clinical literature, aims to transform professional medical technology into efficient and convenient home applications [3] Group 3: Product Development - Tripollar is shifting from a focus on hardware specifications to an integrated value proposition of technology, scenarios, and services, moving towards a system solution that combines devices, specialized skincare, and online consultation services [4] - The brand plans to address consumer pain points by introducing a "light care mode" suitable for fast-paced lifestyles, offering personalized usage suggestions and effect tracking [4] Group 4: Market Positioning - Betaini's operational strategy for Tripollar aligns with its overall direction, focusing on high-quality sustainable development by expanding into technology-driven and user-engaging sectors [5] - The home beauty device market is transitioning from marketing-driven growth to a phase where technological strength, clinical validation, and user experience are key drivers [5] Group 5: Future Outlook - Betaini intends to deepen its R&D collaboration with Lumenis, aiming to redefine the home skincare beauty industry and create trends rather than merely following them [6] - The company is exploring the integration of international leading technologies with Chinese skincare science, which not only opens new growth avenues for itself but also contributes to elevating the Chinese beauty industry on the global value chain [7]