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Venmo adds debit card perks, checkout options in push to catch rival Cash App
CNBCยท 2025-06-04 13:03
Core Insights - Venmo is evolving from a peer-to-peer payment app to a comprehensive consumer commerce platform, aiming to enhance everyday spending capabilities [1][2] - The platform has over 64 million monthly active users and is introducing features like upgraded rewards for Venmo Debit Mastercard users and expanded checkout options at major retailers [2] Group 1 - Venmo's debit card penetration is currently in the single digits, significantly lower than Cash App's 44% user penetration [3] - In 2024, Venmo's debit card transaction volume reached $13 billion, while Cash App's transaction volume was $152 billion [3] - PayPal is intensifying competition with Cash App, with over 45% of U.S. branded checkout now utilizing PayPal's upgraded experience [4] Group 2 - PayPal reported a 90% increase in new users of PayPal or Venmo debit cards in the last quarter, with nearly two million first-time users [4]