Our marketing team is amplifying these assortments with richer brand and product storytelling and an integrated, always-on, full-funnel strategy designed to deepen emotional connection with our key Gen Z and millennial consumers. Our marketing investments, combined with our trend-right product, are driving measurable brand heat. Online searches for Steve Madden increased 10% year over year in Q4 and have accelerated further early 2026. After revenue declines in Q2 and Q3, the Steve Madden brand returned to ...

Core Insights - Velasca is expanding its retail and online business while exploring wholesale distribution to enhance its market presence and brand credibility [1][2] - The company anticipates sales of 27 million euros in 2025, reflecting a 15% increase from 2024, with a notable 33% revenue growth in the latest quarter [3] - Velasca's business model is currently balanced between retail and online sales, with plans to incorporate wholesale as collections evolve [4] Company Expansion - Velasca has opened 10 new stores in the past year across various cities, including Verona, Padova, Forte dei Marmi, Copenhagen, and Munich, as well as a second store in New York and Paris [3] - The company has grown its directly operated stores to a total of 30, indicating a strong focus on direct-to-consumer sales [2] Market Strategy - The brand is looking to enter new markets through partnerships, which can enhance credibility and provide access to customer databases [2] - Positive feedback from collaborations, such as with Istanbul-based retailer Boyner, highlights the appeal of Velasca's Italian quality and pricing strategy [5]