Core Viewpoint - Lululemon Athletica has reduced its annual revenue and profit forecasts, indicating a slowdown in consumer demand as spending decreases and tariff pressures increase [1][10]. Financial Forecast - The company now expects annual revenue between $10.85 billion and $11 billion, down from a previous forecast of $11.15 billion to $11.30 billion [10]. - The annual profit per share forecast is now between $12.77 and $12.97, compared to earlier expectations of $14.58 to $14.78 [10]. - A projected hit of about $240 million on gross profit is anticipated due to higher tariffs and the removal of the de minimis exemption, with an expected impact of about $320 million on operating margin in 2026 [4]. Market Conditions - US holiday spending is expected to see its steepest drop since the pandemic, according to a PwC survey, which aligns with Lululemon's negative outlook for the second half of the year [3][9]. - The company has struggled to generate consumer interest amid inflation and competitive pressures from luxury brands and private-label products [3]. Supply Chain and Tariff Impact - Lululemon manufactures 40% of its products in Vietnam and sources 28% of its fabrics from mainland China, both of which face heavy duties on imports to the US [9]. - The removal of the de minimis exemption, effective August 29, has added to the company's cost pressures [7]. Recent Performance - For the second quarter ended August 3, revenue rose 7% to $2.53 billion, which was largely in line with analysts' expectations, while earnings per share of $3.10 exceeded estimates of $2.88 [11].