Core Insights - ZoomInfo has launched the Copilot Workspace, an AI-powered execution engine designed to enhance how revenue teams implement Go-To-Market (GTM) strategies, shifting from reactive to proactive selling [1][4] - The complexity of execution in sales is a significant issue, with companies wasting an estimated $2 trillion due to ineffective GTM strategies, prompting a need for intelligent outbound sales approaches [2][3] - The Copilot Workspace integrates various GTM tools into a single platform, providing sales teams with comprehensive visibility and insights, thereby improving their effectiveness in managing accounts and advancing deals [3][4] Company Overview - ZoomInfo is recognized as a leader in Go-To-Market Intelligence, providing AI-ready insights and advanced automation to over 35,000 companies globally, including Fortune 500 firms [6] - The company emphasizes data privacy and compliance, holding industry-leading certifications for GDPR and CCPA [6] Industry Context - The sales landscape is evolving, with a predicted 25% drop in inbound search traffic by 2026 due to AI-driven customer acquisition strategies, necessitating a shift in demand generation [2] - The average enterprise utilizes 23 different GTM technologies, highlighting the fragmentation in the current sales tool ecosystem [3]