UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington D.C. 20549 FORM 10-K ☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2023 ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from ______, 20 ____, to ______, 20_____. Commission File Number 001-41204 HOUR LOOP, INC. (Exact name of registrant as specified in its charter) | Delaware | | 47-2869399 | | --- | - ...

Revenue and Growth - Revenue growth rate for 2023 was 37.7%, with net revenues increasing to $132.1 million from $95.9 million in 2022[2][4] - Hour Loop provided 2024 revenue guidance of $145 million to $172 million, representing 10% to 30% year-over-year growth, with expected net income of $0.5 million to $2 million[9] Profitability and Margins - Gross margin decreased by 0.8% to 50.3% in 2023, compared to 51.1% in 2022, due to increased market competition and aggressive clearance sales[6] - Net loss in 2023 was $2.4 million, or $0.07 per diluted share, compared to $1.5 million, or $0.04 per diluted share, in 2022[7] Operating Efficiency - Operating expenses percentage decreased by 0.5% to 52.6% in 2023, reflecting better management of shipping charges, advertising expenses, and labor costs[6] - Cash used for operating activities in 2023 was $2.1 million, a significant improvement from $11.6 million in 2022[5] Inventory Management - Inventories decreased to $14.3 million as of December 31, 2023, from $18.8 million in 2022, due to sales made throughout the year[8] Business Expansion - The company manages over 100,000 SKUs and plans to expand rapidly by increasing the number of business managers, vendors, and SKUs in upcoming years[10]

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington D.C. 20549 FORM 10-Q ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended September 30, 2023 ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Commission File Number 001-41204 Hour Loop, Inc. (Exact Name of Registrant as Specified in its Charter) | Delaware | | | --- | --- | | | 47-2869399 | For the transition period from ______, 20___, to _ ...

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington D.C. 20549 FORM 10-Q ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended June 30, 2023 ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from ______, 20___, to _____, 20___. Commission File Number 001-41204 Hour Loop, Inc. (Exact Name of Registrant as Specified in its Charter) Delaware 47-2869399 (State or Other Ju ...

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington D.C. 20549 FORM 10-Q (Exact Name of Registrant as Specified in its Charter) Delaware 47-2869399 (State or Other Jurisdiction of Incorporation or Organization) ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended March 31, 2023 ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from ______, 20___, to _____, 20___. Com ...

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington D.C. 20549 FORM 10-K ☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2022 ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from ______, 20 ____, to ______, 20_____. Commission File Number 001-41204 HOUR LOOP, INC. (Exact name of registrant as specified in its charter) | Delaware | 47-2869399 | | --- | --- ...

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington D.C. 20549 FORM 10-Q ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended June 30, 2022 ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from ______, 20___, to _____, 20___. Commission File Number 001-41204 Hour Loop, Inc. (Exact Name of Registrant as Specified in its Charter) Delaware 47-2869399 (State or Other Ju ...

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington D.C. 20549 FORM 10-Q ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended March 31, 2022 ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from ______, 20___, to _____, 20___. Commission File Number 001-41204 Hour Loop, Inc. (Exact Name of Registrant as Specified in its Charter) Delaware 47-2869399 (State or Other J ...

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington D.C. 20549 FORM 10-K ☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2021 ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from ______, 20 ____, to ______, 20_____. Commission File Number 001-41204 HOUR LOOP, INC. (Exact name of registrant as specified in its charter) | Delaware | | 47-2869399 | | --- | - ...