证券之星消息，9月4日白色家电板块较上一交易日下跌0.54%，海尔智家领跌。当日上证指数报收于 3765.88，下跌1.25%。深证成指报收于12118.7，下跌2.83%。白色家电板块个股涨跌见下表： | 代码 | 名称 | 收盘价 | 涨跌幅 | 成交量(手) | 成交额(元) | | --- | --- | --- | --- | --- | --- | | 001387 | 雪祺电气 | 13.43 | 1.28% | 4.13万 | 5563.19万 | | 000521 | 长虹美菱 | 7.41 | 1.09% | 24.17万 | 1.79亿 | | 600983 | 惠而浦 | 10.69 | 0.66% | 4.07万 | 4348.27万 | | 000016 | 深康佳A | 5.43 | 0.37% | 1 66.45万 | 3.64Z | | 000333 | 美的集团 | 75.59 | -0.04% | 44.35万 | 33.29亿 | | 000921 | 海信家电 | 24.60 | -0.28% | 12.33万 | 3.03亿 | | 600336 | 澳柯玛 | 6 ...

Group 1 - The core viewpoint of the article highlights Haier's strong performance in 1H25, with revenue and net profit showing significant year-on-year growth of 10.2% and 15.6%, reaching 156.49 billion and 12.03 billion yuan respectively [1] - Haier's gross margin improved by 0.1 percentage points to 26.9% due to the establishment of a digital procurement platform and optimization of marketing resources, while the sales expense ratio decreased by 0.1 percentage points to 10.1% [1] - The company reported regional revenue growth, with domestic sales increasing by 8.8% to 77.42 billion yuan and overseas sales rising by 11.7% to 79.08 billion yuan, with North America showing positive growth [1] Group 2 - Haier is implementing comprehensive inventory management across all categories and channels, achieving a centralized inventory ratio of 55% by 1H25, which has improved operational efficiency and reduced costs for distributors [2] - Despite a 10% revenue growth in 1H25, Haier maintains its guidance for high single-digit revenue growth and double-digit profit growth for the full year, with 2H25 revenue growth expected to be in the range of 4%-8% [2] - The company is streamlining operations in Europe and expects a revenue growth of 10%-15% in that region for 2H25, aiming to turn losses into profits [2] Group 3 - The company maintains its profit forecast and buy rating, with a target price of 32.80 yuan, corresponding to a 13 times P/E ratio for 2026 [3] - Revenue projections for 2025-2027 are expected to grow by 5.9%, 5.1%, and 4.8% respectively, reaching 302.96 billion, 318.43 billion, and 333.73 billion yuan [3] - Net profit forecasts for the same period are projected to increase by 13.0%, 11.6%, and 8.9%, reaching 21.18 billion, 23.65 billion, and 25.75 billion yuan [3]

Core Viewpoint - Bank of China International's research report indicates that Haier Smart Home's revenue increased by 10% year-on-year and net profit rose by 16% in the first half of the year, with the second quarter showing similar growth rates, reflecting the positive impact of reform efforts [1] Group 1 - The second quarter performance exceeded expectations due to the effective implementation of digital reforms aimed at improving profit margins [1] - The company faces challenges from U.S. tariffs affecting its U.S. business with General Electric Appliances, but the digital transformation is yielding positive results [1] Group 2 - The bank anticipates a significant reduction in growth momentum in the second half of the year, particularly in the fourth quarter, due to diminishing marginal effects from the trade-in subsidy [1] - Despite the expected slowdown, profit margins are projected to improve through premium product offerings and organizational streamlining, creating further operational leverage [1] Group 3 - The bank has raised its earnings per share forecast for the company by 2.5% for this year, while lowering the earnings per share estimates for 2026 to 2027 by 2% to 3% [1] - The target price for H-shares has been increased from HKD 33.4 to HKD 34.3, maintaining a "Buy" rating [1]

Core Viewpoint - Haier Smart Home reported a record high revenue of 156.49 billion yuan in the first half of 2025, with a year-on-year growth of 10.2%, and a net profit growth of 15.6% [1] Group 1: Financial Performance - The company achieved a revenue of 156.49 billion yuan, marking a historical high [1] - The net profit attributable to shareholders increased by 15.6% [1] Group 2: Digital Marketing Transformation - Haier Smart Home is focusing on enhancing the user experience through digital transformation, utilizing a self-developed digital marketing model that generated over 520,000 business leads, resulting in a retail revenue of 1.49 billion yuan [1] - The company has established a digital insight system to engage in "content co-creation" with users, effectively capturing trending topics and generating relevant content [1] - AI tools are employed to analyze user comments, transforming scattered pain points into clear technical specifications, allowing users to participate in product design [2] Group 3: User Engagement Strategies - The establishment of a KOC digital platform encourages users to share authentic experiences, creating a community of brand advocates [3] - The KOC-AI module tracks user feedback in real-time, facilitating continuous product and service optimization, thus forming a positive feedback loop of user creation, word-of-mouth dissemination, and experience enhancement [3] - The three co-creation strategies have deepened the value connection with users, positioning them as co-creators and driving internal growth for the company [3]

Investment Rating - The report maintains a "Buy" rating for Haier Smart Home (600690) with a target price not specified [6][18]. Core Views - Haier Smart Home reported a revenue of 156.49 billion yuan for H1 2025, representing a year-on-year increase of 10.2%, and a net profit of 12.03 billion yuan, up 15.6% [1][3]. - The company continues to enhance its profitability through digital transformation and AI technology, leading to improved operational efficiency and user experience [3]. - The report highlights strong growth in both domestic and international markets, with domestic revenue increasing by 8.8% and overseas revenue by 11.7% in H1 2025 [2][3]. Financial Performance - In Q2 2025, Haier Smart Home achieved a revenue of 77.38 billion yuan, a 10.4% increase year-on-year, and a net profit of 6.55 billion yuan, up 16.0% [1][3]. - The gross margin for Q2 2025 was reported at 28.4%, with a net profit margin of 8.9%, reflecting a year-on-year increase of 0.5 percentage points [3]. - The company’s operating cash flow for H1 2025 was 11.14 billion yuan, a significant increase of 32.2% [3]. Regional Performance - In the domestic market, the revenue growth was driven by a multi-brand strategy and digital marketing innovations, with the Casarte and Leader brands growing by 20% and 15% respectively [2]. - In North America, despite tariff disruptions, high-end brands achieved double-digit growth, while Europe saw a revenue increase of 24.1% [2]. - Emerging markets showed robust growth, with revenue increases of 65% in the Middle East and Africa, 33% in South Asia, and 18% in Southeast Asia [2]. Product Category Performance - The cooling industry, kitchen appliances, and home laundry solutions saw revenue growths of 4.2%, 2.0%, and 7.6% respectively in H1 2025 [2]. - The air energy solutions and whole-house water solutions experienced significant growth, with increases of 12.8% and 20.8% respectively [2]. Future Outlook - The report projects net profits for Haier Smart Home to reach 21.3 billion yuan, 24 billion yuan, and 26.6 billion yuan for the years 2025, 2026, and 2027 respectively, with corresponding dynamic P/E ratios of 11.6x, 10.2x, and 9.2x [3].

快查股权穿透数据显示，该公司由海尔智家、国信证券持股，出资比例为3.25%、1.17%。 （来源：快查一企业中标了） 快查APP显示，海尔智家、国信证券相关公司青岛银行股份有限公司于2025年9月3日发布一则招标信 息，项目名称为青岛银行新建外汇展业风险管理系统项目竞争性磋商公告，预算金额为158.00万元。 ...

智通财经APP讯，海尔智家(06690)发布公告，于2025年9月3日，该公司斥资1493.03万元回购57万股A 股。 ...

FF305 翌日披露報表 (股份發行人 ── 已發行股份或庫存股份變動、股份購回及/或在場内出售庫存股份) 表格類別： 股票 狀態： 新提交 公司名稱： 海爾智家股份有限公司 呈交日期： 2025年9月3日 如上市發行人的已發行股份或庫存股份出現變動而須根據《香港聯合交易所有限公司（「香港聯交所」）證券上市規則》(「《主板上市規則》」)第13.25A條 / 《香港聯合交易所有限公司GEM證券 上市規則》(「《GEM上市規則》」)第17.27A條作出披露，必須填妥第一章節 。 | 第一章節 | | | | | | | | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 1. 股份分類 | 普通股 | 股份類別 | A | | 於香港聯交所上市 | 否 | | | | 證券代號 (如上市) | 600690 | 說明 | | 每股面值人民幣1元之普通股(A股) (於上海證券交易所上市) | | | | | | A. 已發行股份或庫存股份變動 | | | | | | | | | | | | | 已發行股份（不包括庫存股份）變動 | | 庫存股份 ...

中银国际发布研报称，将海尔智家（600690）(06690)今年每股盈测上调2.5%，惟将2026年至2027年每 股盈测下调2%至3%，其H股目标价由33.4元上调至34.3元，其评级为"买入"。 该行预计，因以旧换新补贴的边际效应下降，今年下半年，尤其是第四季，增长动能可能会显著减弱， 但该行仍然预测利润率将有所上升，因为集团可以透过高端化实现更佳产品组合，并透过组织精简创造 进一步的营运杠杆。 集团上半年收入同比升10%、纯利同比升16%，次季收入及纯利增长速度相近，该行指其次季业绩胜预 期，因改革努力渐见成果。该行表示，视此为正面惊喜，主要是美国关税带来的挑战及对其美国业 务"通用电气家电"构成压力，这也反映集团有效实施数字化改革，以提升利润率。 ...

智通财经APP获悉，中银国际发布研报称，将海尔智家(06690)今年每股盈测上调2.5%，惟将2026年至 2027年每股盈测下调2%至3%，其H股目标价由33.4元上调至34.3元，其评级为"买入"。 该行预计，因以旧换新补贴的边际效应下降，今年下半年，尤其是第四季，增长动能可能会显著减弱， 但该行仍然预测利润率将有所上升，因为集团可以透过高端化实现更佳产品组合，并透过组织精简创造 进一步的营运杠杆。 集团上半年收入同比升10%、纯利同比升16%，次季收入及纯利增长速度相近，该行指其次季业绩胜预 期，因改革努力渐见成果。该行表示，视此为正面惊喜，主要是美国关税带来的挑战及对其美国业 务"通用电气家电"构成压力，这也反映集团有效实施数字化改革，以提升利润率。 ...