Core Viewpoint - The recent fireworks show by the outdoor brand Arc'teryx in the Himalayas has sparked controversy, highlighting the potential risks of marketing strategies that disregard ecological and ethical considerations [1][2] Group 1: Brand and Marketing Implications - The China Advertising Association criticized Arc'teryx for attempting to enhance brand visibility through creative marketing that could harm the fragile ecosystem at an altitude of over 5000 meters, leading to a loss of consumer trust [1] - The incident serves as a reminder that brand value is built over time but can be jeopardized by a single misstep that crosses ethical boundaries [1][2] - The association emphasized that marketing creativity must respect ecological, moral, and policy boundaries to avoid backlash and damage to brand reputation [2] Group 2: Industry Standards and Responsibilities - The China Advertising Association called for the advertising industry to adhere to ethical, ecological, and social value standards, reinforcing the need for self-regulation within the industry [2] - It was noted that marketing should not be an unbounded showcase but should be rooted in correct social guidance and positive values [2] - The association expressed hope that the advertising industry would learn from this incident, stressing the importance of respecting ecological protection and moral guidelines in marketing efforts [2]

Core Viewpoint - The event, part of a brand's initiative, aimed to explore local culture through art but faced widespread criticism regarding its environmental impact and cultural insensitivity [1][3][29] Group 1: Event Description - The performance took place at an altitude of approximately 4600 meters, with fireworks launched along a ridge extending to 5050 meters, creating a visual spectacle [1] - The event was broadcasted online and quickly became a trending topic on social media, raising concerns about its artistic value and environmental consequences [3] Group 2: Environmental Concerns - The Qinghai-Tibet Plateau is recognized as a fragile ecological zone, with limited capacity to recover from disturbances, making it highly susceptible to environmental degradation [10][11] - The area where the event occurred features alpine meadows, which are critical for the local ecosystem and difficult to restore once damaged [13][15] - The claim that the event would not harm the environment was met with skepticism, as the ecological impact of fireworks and related activities could be severe [9][16] Group 3: Criticism of Mitigation Measures - The organizers suggested using salt bricks to lure small animals away from the fireworks area, a method deemed impractical and ineffective for the local wildlife [17][19] - The use of biodegradable materials in fireworks was questioned, as the degradation process in high-altitude environments may not be effective due to low temperatures and limited microbial activity [20][22] Group 4: Legal Implications - The recent enactment of the Qinghai-Tibet Plateau Ecological Protection Law emphasizes the need for strict protection of fragile ecosystems, which the event may have violated [25][26] - Potential legal repercussions for activities that could harm the environment in sensitive areas were highlighted, indicating that the event could face scrutiny under this new legislation [28] Group 5: Aftermath and Accountability - Following the backlash, both the brand and the artist issued apologies, but the long-term ecological damage remains a significant concern [29][30]

（原标题：烟花秀引争议，蔡国强、始祖鸟道歉） "云端珠峰"微信公众号9月21日凌晨发布情况通报：9月20日，《蔡国强：升龙》烟花秀视频在网络发布 后，引发网民关注。日喀则市委、市政府高度重视，已成立调查组第一时间赶赴现场核查，后续将根据 核查结果依法依规处理。 0:00 根据品牌此前发出的相关宣传物料显示，"本次艺术创作所有活动均在科学评估和严格指导下进行，秉 持对自然最大的敬畏。创作使用的是环保材料，所选用的彩色粉为生物可降解材料"，会最大化减少烟 花爆破对区域环境造成的负面影响。 近日，户外品牌始祖鸟联手艺术家蔡国强在喜马拉雅山放烟火，引发争议。 9月21日早间，@ARCTERYX始祖鸟 发布致歉信称，感谢大家对青藏高原生态环境的关切与监督，并 诚恳接受所有的批评和建议。向各位表达最诚挚的歉意。始祖鸟承诺将依据评估结果和社会各界反馈， 展开及时有效的补救行动。 同日，蔡国强在短视频平台发布关于《升龙》艺术项目的说明："虚心接受大家对于在雪域高原实施艺 术创作的所有批评，并诚挚地感谢大家对我们的关心和提醒。我们确实存在很多考虑不周之处，我深表 歉意。" 说明中称，将主动配合第三方机构及相关部门，就此事对自然 ...

智通财经记者 | 翟瑞民 日前，户外品牌始祖鸟联手艺术家蔡国强在喜马拉雅山脉燃放了一场烟花，引发巨大争议。此举是否产 生环境污染？是否破坏当地生态环境？目前，品牌方、艺术家工作室和当地政府已经对此有所回应。 但是，上述相关说法并未能打消公众的疑虑。什么环保材料能使得烟花排放达到环保标准？燃放过程与 选址曾评估了哪些环境因素？燃放结束后当地政府是否对现场进行了足够的跟进监测？哪些被迫离开燃 放区的鼠兔等当地"居民"是否已经安全返回"家园"？这些问题都有待相关方面后续作出更详细的说明。 在人们常识理解中，烟花燃放不止造成空气污染，还会带来声光污染和灰尘污染。对于这种人迹罕至的 高原地带，各类动植物和空气、土壤才是生态环境的"主角"。一场场面壮观的烟花秀突如其来，可能导 致一整片生态系统在微观运行层面发生改变。涉事操作方不能只顾追求眼前漫天绚烂的行为艺术，在遭 受质疑时反而语焉不详，漠视事件可能带来的生态危险系数。政府监管也不能仅仅停留在审批合规就万 事大吉的层面，对于此类可能影响高原山脉生态系统的做法，应实施更严格的审批制度和执法监督程 序。 喜马拉雅山脉位于青藏高原的南缘。青藏高原是我国重要的生态安全屏障，是亚 ...

Group 1 - Rosen Law Firm has filed a class action lawsuit on behalf of purchasers of V.F. Corporation securities between October 30, 2023, and May 20, 2025 [1] - Investors who purchased V.F. Corporation securities during the class period may be entitled to compensation without any out-of-pocket fees through a contingency fee arrangement [2] - A lead plaintiff must move the Court by November 12, 2025, to represent other class members in the litigation [3] Group 2 - The lawsuit alleges that V.F. Corporation's defendants disseminated materially false and misleading statements regarding the company's turnaround plans, particularly concerning the Vans brand [5] - The lawsuit claims that defendants concealed the need for additional significant reset actions to return the Vans brand to growth, which would negatively impact revenue growth [5]

NEW YORK, Sept. 19, 2025 (GLOBE NEWSWIRE) -- Levi & Korsinsky, LLP notifies investors in V.F. Corporation ("V.F. Corporation" or the "Company") (NYSE: VFC) of a class action securities lawsuit. CLASS DEFINITION: The lawsuit seeks to recover losses on behalf of V.F. Corporation investors who were adversely affected by alleged securities fraud between October 30, 2023 and May 20, 2025. Follow the link below to get more information and be contacted by a member of our team: https://zlk.com/pslra-1/v-f-corporati ...

Core Viewpoint - V.F. Corporation is facing a class action lawsuit for allegedly misleading investors about its revenue outlook and growth potential, particularly regarding the Vans brand, during the class period from October 30, 2023, to May 20, 2025 [1][3]. Group 1: Allegations and Financial Performance - The lawsuit claims that V.F. Corporation and its executives created a false impression of reliable revenue projections while downplaying risks from seasonality and macroeconomic factors [3]. - V.F. Corporation reported a significant decline in Vans' growth, with losses worsening from 8% in the previous quarter to 20% in the fourth quarter of fiscal 2025, and this decline was expected to continue [4]. - The company attributed its disappointing results to deliberate revenue reductions aimed at eliminating unprofitable businesses, suggesting that even without these actions, Vans would still experience a high single-digit revenue decline [4]. Group 2: Legal Process and Representation - Investors who purchased V.F. Corporation securities during the class period can seek to be appointed as lead plaintiff in the class action lawsuit, representing the interests of all class members [5]. - The lead plaintiff has the authority to select a law firm to litigate the case, and participation as lead plaintiff is not a prerequisite for sharing in any potential recovery [5]. Group 3: Law Firm Background - Robbins Geller Rudman & Dowd LLP is a prominent law firm specializing in securities fraud and shareholder litigation, having secured over $2.5 billion for investors in 2024 alone [6]. - The firm has been recognized for its significant recoveries in securities class action cases, including the largest recovery in history of $7.2 billion in the Enron case [6].

LOS ANGELES--(BUSINESS WIRE)--Glancy Prongay & Murray LLP, a leading national shareholder rights law firm, today announced that it has commenced an investigation on behalf of V.F. Corporation ("VFC†or the "Company†) (NYSE: VFC) investors concerning the Company's possible violations of the federal securities laws. IF YOU ARE AN INVESTOR WHO LOST MONEY ON V.F. CORPORATION (VFC), CLICK HERE TO INQUIRE ABOUT POTENTIALLY PURSUING CLAIMS TO RECOVER YOUR LOSS. What Happened? On May 21, 2025, VFC. ...

Faruqi & Faruqi, LLP Securities Litigation Partner James (Josh) Wilson Encourages Investors Who Suffered Losses In VFC To Contact Him Directly To Discuss Their Options If you purchased or acquired securities in VFC between October 30, 2023 and May 20, 2025 and would like to discuss your legal rights, call Faruqi & Faruqi partner Josh Wilson directly at 877-247-4292 or 212-983-9330 (Ext. 1310). [You may also click here for additional information] NEW YORK, Sept. 19, 2025 (GLOBE NEWSWIRE) -- Faruqi & Faruqi, ...

NEW YORK , Sept. 19, 2025 /PRNewswire/ -- Levi & Korsinsky, LLP notifies investors in V.F. ...