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These Analysts Revise Their Forecasts On Advanced Drainage Systems After Q4 Earnings
Benzinga· 2025-05-16 18:10
Group 1 - Advanced Drainage Systems reported Q4 earnings of $1.03 per share, missing the consensus estimate of $1.10 per share, and quarterly sales of $615.76 million, below the expected $653.22 million [1] - For FY2026, the company projects sales between $2.825 billion and $2.975 billion, which is lower than market estimates of $3.07 billion [2] - The domestic construction market sales increased by 3% in FY2025, with organic sales in the Infiltrator and Allied Products segments rising by 4.6% and 2.5%, respectively [2] Group 2 - Advanced Drainage shares increased by 3% to $121.09 following the earnings announcement [3] - Analysts have adjusted their price targets for Advanced Drainage Systems post-earnings, with Barclays raising it from $130 to $135, Loop Capital lowering it from $143 to $133, Baird reducing it from $146 to $141, and Oppenheimer decreasing it from $165 to $160 [8]
WMS' Q4 Earnings & Sales Miss Expectations, Margins Down Y/Y
ZACKS· 2025-05-16 15:40
Core Insights - Advanced Drainage Systems, Inc. (WMS) reported disappointing fourth-quarter results for fiscal 2025, with adjusted earnings and net sales falling short of expectations and declining year-over-year due to higher interest rates and economic uncertainties [1][3] - The company’s outlook for fiscal 2026 remains sluggish, but its diversified market exposure and innovative strategies may help it navigate market challenges [2] Financial Performance - Adjusted earnings per share (EPS) for the fourth quarter were $1.03, missing the Zacks Consensus Estimate of $1.09 by 5.5%, and down from $1.23 in the same quarter last year [3] - Net sales for the quarter were $615.8 million, missing the consensus mark of $659 million by 6.5% and declining 5.8% year-over-year, primarily due to weather-related demand weakness in construction and agriculture [3] - Gross profit decreased 10.2% to $226.3 million, influenced by unfavorable volume and price mix, while SG&A expenses as a percentage of net sales contracted 70 basis points year-over-year to 14.8% [4] Segment Performance - The Pipe segment's net sales fell 11.3% year-over-year to $318.1 million, while Infiltrator Water Technologies saw a 15.3% increase in net sales to $122.3 million [6] - The International segment's net sales dropped 17.6% to $30 million, and the Allied Products & Other segment's net sales decreased 4.8% to $145.4 million [7] Annual Overview - For fiscal 2025, WMS generated net sales of $2.9 billion, a slight increase of 1% from fiscal 2024, with adjusted EPS decreasing from $6.39 to $5.89 [8] - Adjusted EBITDA for the year fell 3.7% to $889.2 million, with an adjusted EBITDA margin of 30.6%, down 150 basis points year-over-year [9] Liquidity and Capital Management - As of March 31, 2025, WMS had total liquidity of $1.1 billion, including cash of $463.3 million, and long-term debt slightly decreased to $1.25 billion [10] - During fiscal 2025, the company repurchased 0.4 million shares for $69.9 million, with $147.7 million remaining under its share repurchase authorization [11] Fiscal 2026 Guidance - WMS expects net sales for fiscal 2026 to range between $2.825 billion and $2.975 billion, with adjusted EBITDA projected between $850 million and $910 million, and capital expenditures around $275 million [12]
Advanced Drainage Systems(WMS) - 2025 Q4 - Annual Report
2025-05-15 20:06
Market Overview - The stormwater industry is estimated to be approximately $13 billion annually, while the onsite septic market is roughly $2 billion, leading to a combined addressable market opportunity of approximately $15 billion[19]. - In fiscal 2025, the revenue breakdown by product category shows Pipe at 51.8%, Infiltrator at 17.8%, International at 6.7%, and Allied Products & Other at 23.8%[24]. Acquisitions and Expansions - The company acquired Orenco Systems, Inc. in October 2024, enhancing its Infiltrator segment and expanding its offerings in the onsite wastewater market[30]. - In fiscal 2025, the company broke ground on a facility expansion in Cordele, GA, increasing the total facility size to over 110,000 square feet, and opened a $65 million ADS Engineering and Technology Center[56]. - The company operates 63 manufacturing plants and 39 distribution centers, with plans to build a new pipe manufacturing facility in Florida announced in November 2023[58]. Product Offerings and Innovations - The company's N-12 dual wall corrugated pipe is designed for storm sewer and drainage markets, providing joint integrity and ease of installation, which are key competitive advantages[25]. - The Advanced Treatment Systems for residential applications include ECOPOD and ENVIRO-AIRE, which offer higher levels of wastewater purification through mechanical aeration[37]. - The EZflow synthetic aggregate bundles replace traditional stone and pipe leachfields, providing a modular design that enhances installation efficiency[32]. - The company's StormTech and Cultec chambers are engineered for stormwater retention and detention, allowing for efficient storage and reducing construction costs[44]. - The Infiltrator tanks, including the IM-Series, are designed for easier transport and installation compared to traditional concrete tanks, highlighting operational efficiencies[35]. - The company emphasizes a complete drainage solution by offering a range of Allied Products that complement its core Pipe offerings, enhancing market share penetration[42]. - The Inserta Tee product line allows for easy tap-in to existing sanitary and storm sewers, minimizing excavation needs compared to competitive products[51]. Sustainability Initiatives - The company recycles approximately 300 million pounds of post-consumer and post-industrial recycled HDPE and 135 million pounds of recycled polypropylene each year, contributing to sustainability initiatives[57]. - The company has set 10 Year Sustainability Goals focused on increasing the use of recycled plastic and implementing a supplier sustainability program[73]. - The company’s manufacturing facilities have no material process-related by-products released into the atmosphere, waterways, or solid waste discharge[72]. - The company maintains relationships with major environmental companies for post-consumer recycled materials and focuses on continuous sustainability improvement[57]. - The company is committed to reducing scope 1 and 2 greenhouse gas emissions in alignment with limiting global temperature increase to 1.5°C, although achieving these goals is uncertain[117]. Financial Performance - Net sales increased by $29.8 million, or 1.0%, to $2,904.2 million compared to $2,874.5 million in the prior year[201]. - Domestic pipe sales decreased by $40.9 million, or 2.6%, to $1,503.4 million, while Infiltrator sales increased by $67.3 million, or 15.0%, to $516.3 million[212]. - Gross profit decreased by $51.7 million, or 4.5%, to $1,094.2 million, primarily due to unfavorable pricing and material costs[202]. - Adjusted EBITDA decreased by $33.7 million, or 3.7%, to $889.2 million, representing 30.6% of net sales compared to 32.1% in the prior year[203]. - Net income decreased by 11.8% to $452.6 million, with net income per diluted share decreasing by 10.7% to $5.76[209]. - Cash provided by operating activities decreased by $136.4 million to $581.5 million, and free cash flow decreased by $165.6 million to $368.5 million[209]. Customer Base and Sales Strategy - The company has a large customer base of approximately 16,000 customers, with Ferguson Enterprises and Core & Main accounting for 14.3% and 12.7% of fiscal 2025 net sales, respectively[78]. - The company's ten largest customers accounted for approximately 47% of net sales in fiscal 2025, indicating a significant reliance on a limited customer base[121]. - The company’s sales and marketing strategy includes comprehensive market coverage and diverse product offerings, aiming to provide the most complete product line in the industry[75]. Operational Challenges - Fluctuations in resin prices, which are influenced by crude oil and natural gas prices, pose a risk to the company's financial condition and operations[108]. - The company faces challenges in passing on increased raw material costs to customers, which could adversely affect profitability if not managed effectively[109]. - The company is impacted by market conditions, including economic uncertainty and volatility, which can affect demand for its products and services[110]. - Seasonal variations in weather significantly impact construction activity, with declines expected during winter months due to inclement weather[119]. - The company faces risks related to supply chain disruptions and manufacturing processes, which could adversely affect financial performance[133]. - Increased fuel and energy prices pose a risk to operating profit, especially if the company cannot pass these costs onto customers[132]. Employee and Safety Focus - As of March 31, 2025, the total number of employees increased to 6,000 from 5,705 in the previous year, representing a growth of approximately 5.2%[91]. - The company has approximately 3,865 hourly employees and 2,135 salaried employees, with a slight increase in both categories compared to the previous year[92]. - The company emphasizes employee safety as a top priority, adhering to comprehensive safety management systems across its U.S., Canadian, and Mexican operations[93][94]. - The company’s operational training programs are designed to ensure a safe and productive manufacturing environment, supporting its growth and employee development[96]. Legal and Regulatory Risks - The company is exposed to various legal proceedings and regulatory risks that could negatively impact operations and financial condition[136]. - The company has successfully engaged in over 100 regulatory initiatives over the past 10 years, enhancing market addressability in the U.S. and Canada[100]. - Compliance with environmental, health, and safety laws may incur significant costs, which could adversely affect the company’s financial condition[151]. Cybersecurity Measures - The company has experienced cybersecurity incidents in the past that did not materially impact its financial condition, but future incidents could have a significant adverse effect on its operations and reputation[145]. - The company continues to invest in upgraded cybersecurity programs and features, which are costly and present ongoing challenges[146]. - The company’s cybersecurity program is based on the National Institute of Standards and Technology Cybersecurity Framework, version 2.0, and includes regular vulnerability assessments[166]. - The company engages third-party service providers to enhance its cybersecurity risk prevention and mitigation efforts[167]. Intellectual Property and Management - The company is committed to protecting its intellectual property rights, holding a significant amount of patents and trademarks, although no single patent is deemed critical to overall success[87][88]. - The company’s ability to protect its intellectual property rights is crucial for its competitive position, and failure to do so could have a material adverse effect on its business[150]. - The concentration of ownership among directors, officers, and principal stockholders is approximately 27%, which may affect management control and stockholder interests[159]. Stock and Shareholder Information - As of May 8, 2025, the company has 77.6 million outstanding shares of common stock, with 0.2 million shares being restricted[154]. - Approximately 1.8 million shares of common stock are available for grant under the 2017 Omnibus Plan[156]. - The company repurchased 0.4 million shares of common stock at a cost of $69.9 million during fiscal 2025, with approximately $147.7 million remaining under the stock repurchase authorization[184]. - The company declared a quarterly cash dividend of $0.18 per share for the first quarter of fiscal 2026, up from $0.16, $0.14, and $0.12 in the previous three quarters[179].
Advanced Drainage Systems(WMS) - 2025 Q4 - Earnings Call Transcript
2025-05-15 15:02
Financial Data and Key Metrics Changes - The company reported net sales of $2.9 billion for fiscal year 2025, representing a 1% increase from the previous year [7] - Adjusted EBITDA margin for the year was 30.6%, marking the second most profitable year in the company's history, although it was down modestly from peak levels due to pricing and material cost headwinds [9][10] - Free cash flow generated during fiscal year 2025 was $581 million, showcasing strong cash flow generation even in a challenging macro environment [34] Business Line Data and Key Metrics Changes - Infiltrator Water Technologies reported sales of $516 million, a 15% increase year-over-year, with organic sales up 5% driven by double-digit growth in septic tanks and advanced treatment products [26][28] - The company's focus on higher-margin Allied Products resulted in a 10% compound annual growth rate (CAGR) over the past ten years, outpacing the core pipe business [12] Market Data and Key Metrics Changes - Domestic construction market sales increased by 3%, with notable growth in Florida and Texas, particularly in pipe and infiltrator products [7][8] - The infrastructure market is expected to grow low single digits next year, benefiting from IIJA funds, while agriculture and international markets are anticipated to decline by double digits [40] Company Strategy and Development Direction - The company has strategically diversified its product, geography, and end market mix to enhance profitability and resilience, evolving from a pipe manufacturer to a broader water management solutions provider [13] - The focus on residential land development has grown at an 18% CAGR, driven by relationships with national homebuilders and approvals in fast-growing areas [12] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in achieving above-market growth in core domestic construction markets despite a challenging demand environment [24] - The company plans to postpone its Investor Day to later in the year to provide a clearer three-year outlook amid current economic uncertainties [11][60] Other Important Information - The company announced a 13% increase in its annual dividend to $0.72 per share, reflecting its commitment to returning value to shareholders [39] - Capital spending increased by 15% to $212 million in fiscal year 2025, with plans to further increase to $275 million in fiscal year 2026 [97] Q&A Session Summary Question: Clarification on pricing trends and pressures - Management indicated that pricing has been largely stable sequentially, with expectations of price-cost neutrality throughout the year [45][46] Question: Revenue cadence and year-over-year growth implications - The company expects a similar revenue dynamic in Q1 as seen in Q4, with 55% to 60% of revenue typically generated in the first half of the year [53] Question: Postponement of Investor Day - Management postponed the Investor Day to ensure a solid three-year plan could be presented, citing current market conditions as a reason for the delay [60] Question: Order rates and market trends - Order rates are trending positively, supporting the guidance provided, with management focused on understanding the impact of seasonal shifts in demand [64] Question: Integration of recent acquisitions - The company is targeting a 1,000 basis point margin improvement from the Orenco acquisition over the next three to five years, with positive early integration results [68][70] Question: SG&A expense outlook for 2026 - Management is implementing various initiatives to manage SG&A expenses, aiming to keep them manageable despite flat revenue expectations [102]
Advanced Drainage Systems(WMS) - 2025 Q4 - Earnings Call Transcript
2025-05-15 15:00
Financial Data and Key Metrics Changes - The company reported net sales of $2.9 billion for fiscal year 2025, representing a 1% increase over the prior year [5] - Adjusted EBITDA margin for the year was 30.6%, marking the second most profitable year in the company's history, although it was down modestly from peak levels due to pricing and material cost headwinds [6][7] - Free cash flow generated during fiscal 2025 was $581 million, showcasing strong cash flow generation even in a challenging macro environment [29] Business Line Data and Key Metrics Changes - Organic sales in the Infiltrator and Allied Products segments increased by 53% respectively, with On-site Wastewater and Allied Products now representing 44% of total revenue [7] - Infiltrator reported sales of $516 million, a 15% increase over the prior year, driven by double-digit growth in septic tanks and advanced treatment products [22] - Adjusted gross margins for Infiltrator increased by 50 basis points to 53.6%, aided by favorable pricing and manufacturing efficiencies [24] Market Data and Key Metrics Changes - Domestic construction market sales increased by 3%, with strong growth observed in Florida and Texas, particularly in pipe and infiltrator products [5][6] - The infrastructure market is expected to grow low single digits next year, benefiting from IIJA funds, while agriculture and international markets are anticipated to decline by double digits [34] Company Strategy and Development Direction - The company has strategically diversified its product, geography, and end market mix over the past ten years to enhance profitability and resilience [8][10] - Focus on higher-margin Allied Products has resulted in a 10% CAGR over the past decade, outpacing the core pipe business [9] - The company plans to continue investing in innovation, customer service, and technology to drive long-term shareholder value [30][31] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in achieving above-market growth in core domestic construction markets despite a challenging demand environment [21] - The current economic uncertainty has led to the postponement of the Investor Day, with plans to reschedule for later in the year when a clearer three-year outlook can be provided [8][54] - Management highlighted the importance of ongoing investments in production capacity and innovation to maintain competitive advantage [30][31] Other Important Information - The company announced a 13% increase in its annual dividend to $0.72 per share [33] - Capital spending for fiscal 2025 was $212 million, with projections to increase to $275 million for fiscal 2026 [30][88] Q&A Session Summary Question: Clarification on pricing trends and pressures - Management indicated that pricing has been relatively stable, with expectations for price-cost neutrality throughout the year, particularly in the first quarter [39][40] Question: Revenue cadence and year-over-year growth implications - Management expects the first half of the year to account for 55% to 60% of total revenue, with a slightly easier year-over-year comparison in the first quarter [48][49] Question: Postponement of Investor Day - Management postponed the Investor Day to ensure a solid three-year plan can be presented, citing current market conditions as a reason for the delay [54] Question: Order rates and market trends - Order rates are trending positively, supporting guidance for the first half of the year, although management remains cautious about the second half due to economic uncertainty [59][60] Question: Integration of recent acquisitions - Management confirmed a target of 1,000 basis points margin expansion from the Orenco acquisition over the next three to five years, emphasizing growth opportunities [62][63] Question: SG&A expense outlook for 2026 - Management is implementing initiatives to manage SG&A expenses, with a focus on procurement and cost control measures [93][94] Question: Geographic performance insights - Strong performance noted in Florida and Texas, with continued focus on growing market share in these regions despite competitive pressures [96][100]
Advanced Drainage Systems (WMS) Q4 Earnings and Revenues Miss Estimates
ZACKS· 2025-05-15 12:41
Company Performance - Advanced Drainage Systems reported quarterly earnings of $1.03 per share, missing the Zacks Consensus Estimate of $1.09 per share, and down from $1.23 per share a year ago [1] - The company posted revenues of $615.76 million for the quarter, missing the Zacks Consensus Estimate by 6.51%, and down from $653.84 million year-over-year [3] - The earnings surprise for the quarter was -5.50%, and the company has surpassed consensus EPS estimates only once in the last four quarters [2] Market Outlook - Advanced Drainage shares have increased by approximately 5.3% since the beginning of the year, outperforming the S&P 500's gain of 0.2% [4] - The current consensus EPS estimate for the upcoming quarter is $2.21 on revenues of $835 million, and for the current fiscal year, it is $6.20 on revenues of $3.07 billion [8] - The estimate revisions trend for Advanced Drainage is currently unfavorable, resulting in a Zacks Rank 4 (Sell), indicating expected underperformance in the near future [7] Industry Context - The Building Products - Miscellaneous industry, to which Advanced Drainage belongs, is currently in the bottom 45% of over 250 Zacks industries, suggesting potential challenges ahead [9] - Empirical research indicates a strong correlation between near-term stock movements and trends in earnings estimate revisions, which could impact investor sentiment [6]
Advanced Drainage Systems(WMS) - 2025 Q4 - Earnings Call Presentation
2025-05-15 11:41
Financial Performance - FY25 Net Sales reached $2,904 million, aligning with the guidance of $2,900 - $2,975 million[8] - FY25 Adjusted EBITDA was $889 million, within the guidance range of $880 - $920 million[8] - FY25 Adjusted EBITDA Margin was 30.6%, meeting the guidance of 30.3% - 30.9%[8] - Infiltrator's FY25 revenue increased by 15% to $516 million from $449 million in FY24[20] - Infiltrator's Adjusted Gross Profit margin improved by 60 bps to 53.6% in FY25 from 53.0% in FY24[23] - Consolidated Free Cash Flow was $369 million in FY25, compared to $534 million in FY24[29] Segment Performance and Product Mix - Allied Products and Pipe segments accounted for 56.2% and 26% of FY25 revenue, respectively[11] - Infiltrator segment accounted for 18% of FY25 revenue[11] - Infiltrator's organic advanced treatment business grew by 33% year-over-year[25] Fiscal 2026 Expectations - The company anticipates Net Sales between $2,825 million and $2,975 million for Fiscal Year 2026, representing a (3%) to +2% change[31] - The company projects Adjusted EBITDA between $850 million and $910 million for Fiscal Year 2026, a (4%) to +2% change[31] - The company expects Adjusted EBITDA Margin between 30.1% and 30.6% for Fiscal Year 2026, a (50) bps to flat change[31]
Advanced Drainage Systems(WMS) - 2025 Q4 - Annual Results
2025-05-15 11:01
Financial Performance - Net sales for Q4 FY2025 decreased by $38.1 million, or 5.8%, to $615.8 million compared to $653.8 million in the prior year quarter[3] - For FY2025, net sales increased by $29.8 million, or 1.0%, to $2,904.2 million, driven by growth in the Infiltrator business and Allied products portfolio[8] - Net sales for the three months ended March 31, 2025, were $615,761,000, a decrease of 5.8% compared to $653,840,000 for the same period in 2024[24] Profitability - Adjusted EBITDA for Q4 FY2025 decreased by $14.5 million, or 7.6%, to $176.7 million, representing 28.7% of net sales compared to 29.2% in the prior year[7] - Gross profit for FY2025 decreased by $51.7 million, or 4.5%, to $1,094.2 million, primarily due to unfavorable pricing and material costs[9] - Net income attributable to ADS for the three months ended March 31, 2025, was $77,157,000, a decline of 18.7% from $94,822,000 in the prior year[24] - Adjusted EBITDA for the three months ended March 31, 2025, was $176,695, down from $191,178 in the same period of 2024[38] - Net income for the fiscal year ended March 31, 2025, was $452,573, down from $513,291 in 2024, a decline of 11.8%[38] Cash Flow and Debt - Free cash flow for FY2025 decreased by $165.6 million to $368.5 million, compared to $534.1 million in the prior year[13] - The company reported a net cash provided by operating activities of $581,491,000 for the fiscal year ended March 31, 2025, down from $717,928,000 in 2024, a decrease of 19.0%[28] - As of March 31, 2025, the company's net debt was $962.3 million, an increase of $101.4 million from the previous year[13] - Long-term debt obligations, net, were $1,251,589,000 as of March 31, 2025, compared to $1,259,522,000 in 2024, showing a slight decrease of 0.6%[26] Expenses - Selling, general and administrative expenses for FY2025 increased by $9.7 million, or 2.6%, to $380.4 million, representing 13.1% of sales[10] - Operating expenses for the fiscal year ended March 31, 2025, were $380,378,000, slightly higher than $370,714,000 in 2024, reflecting an increase of 2.0%[24] - Interest expense for the fiscal year ended March 31, 2025, was $91,803, slightly up from $88,862 in 2024[38] Capital Expenditures - Capital expenditures for the fiscal year ended March 31, 2025, were $212,944,000, compared to $183,812,000 in 2024, an increase of 15.9%[28] - Capital expenditures for the fiscal year ended March 31, 2025, were $212,944, an increase from $183,812 in 2024[40] Dividends and Shareholder Returns - The company declared cash dividends of $0.16 per share for the three months ended March 31, 2025, up from $0.14 per share in the same period of 2024[24] Acquisition - The company completed the acquisition of Orenco on October 1, 2024, which is expected to enhance its Infiltrator segment[14] Assets - Total assets increased to $3,690,360,000 as of March 31, 2025, compared to $3,268,913,000 as of March 31, 2024, representing a growth of 12.9%[26] - Cash and restricted cash at the end of the fiscal year was $469,271,000, down from $495,848,000 in the previous year, indicating a decrease of 5.4%[28] Earnings Per Share - Diluted earnings per share for the three months ended March 31, 2025, was $0.99, down from $1.21 in 2024, reflecting a decline of 18.2%[42] - Adjusted earnings per share for the fiscal year ended March 31, 2025, was $5.89, compared to $6.39 in 2024, representing a decrease of 7.8%[42]
WMS and AT&T Team Up to Enhance International Day Pass™ Connectivity for Cruise Ships and Land
GlobeNewswire News Room· 2025-04-16 14:30
Core Insights - WMS, in collaboration with AT&T, is enhancing cruise connectivity services, introducing the AT&T International Day Pass™ for seamless cellular connectivity at sea [1][2][4] - The cruise industry is projected to grow significantly, with nearly 40 million passengers expected by 2027, prompting WMS and AT&T to improve connectivity experiences for travelers [5] Group 1: Service Details - The AT&T International Day Pass™ costs $20 per day, providing 500MB of high-speed data daily in international waters, along with unlimited talk and text [3][6] - The pass activates automatically, ensuring travelers remain connected both at sea and on land without incurring additional charges when visiting ports of call [3][4] Group 2: Company Background - WMS is recognized as a leading global provider of cruise wireless connectivity, having pioneered the first wireless network on a cruise ship 20 years ago [7] - AT&T serves over 100 million U.S. customers and nearly 2.5 million businesses, continuously innovating in telecommunications [8]
WMS Partners with Verizon to Launch $20 Cruise Daily Pass
GlobeNewswire News Room· 2025-04-08 13:00
Core Insights - WMS, in collaboration with Verizon, has enhanced the Verizon Cruise Daily Pass, now available on over 200 cruise ships across more than 25 cruise lines, providing increased value for passengers [1][2] - The Cruise Daily Pass offers Verizon customers unlimited data (0.5GB of high-speed data followed by unlimited data at 3G speeds), unlimited calls to the US, and unlimited texts for $20 per line per day while at sea [2] - The cruise industry is projected to grow, with nearly 40 million passengers expected by 2027, indicating a strong market for enhanced connectivity solutions [3] Company Overview - WMS is recognized as the premier global provider of cruise wireless connectivity services, having pioneered the first wireless network on a cruise ship 20 years ago [5] - The company is headquartered in Miramar, FL, with additional operations in Atlanta, GA, and is known for its award-winning technology and strategic partnerships in challenging connectivity environments [5] Industry Context - The partnership between WMS and Verizon aims to improve the mobile experience for cruise passengers, aligning with the growth trajectory of the cruise industry [3] - The Cruise Daily Pass is positioned as a standard for connectivity at sea, enhancing the overall travel experience for passengers [3]