Core Insights - Allison Worldwide has been appointed as the official public relations firm for the North American Car, Truck and Utility Vehicle of the Year Awards (NACTOY) [1] - The partnership aims to enhance NACTOY's communications strategy and media engagement, reinforcing its reputation as a trusted voice in vehicle evaluation [2] Company Overview - Allison Worldwide is a global communications agency founded in 1994, specializing in automotive, mobility, and industrial sectors [1][7] - The agency is known for its digital-first, data-led approach, providing comprehensive communications, PR, influencer, analytics, and marketing support to a diverse range of clients [7] NACTOY Overview - NACTOY is recognized for its independent jury of automotive journalists and a rigorous evaluation process that assesses vehicles on innovation, design, safety, performance, and value [3][8] - The awards are announced annually at the Detroit Auto Show, highlighting the most outstanding new vehicles [3][8] Partnership Details - The partnership commenced on February 1, 2026, and aims to elevate the visibility of the awards process and the perspectives of jurors [6] - Jeff Gilbert, president of NACTOY, expressed excitement about the partnership, emphasizing the importance of the awards in the industry [4] - Rebecca Lindland, managing director of Automotive at Allison, highlighted the alignment of values between Allison and NACTOY, focusing on credibility and informed judgment [6]

Core Insights - Allison Worldwide and Stagwell are enhancing their global communications capabilities and focusing on growth in the healthcare sector with the appointment of Wendy Lund as Global Chief Executive Officer and Vice Chair of Health [1] Company Developments - Wendy Lund will join the company on January 12, bringing over 30 years of expertise and visionary leadership to her dual role [1]

Core Insights - Jeremy Lucas has been appointed as CEO of Europe for Allison Worldwide, part of Stagwell, to enhance the agency's capabilities across the region [1][2] - Lucas brings over 20 years of experience, having previously served as UK CEO at Hotwire and held senior roles at Edelman, Ogilvy, and Teneo [3][4] - The agency aims to expand its offerings in reputation management, stakeholder engagement, crisis communication, influencer relations, analytics, and marketing under Lucas's leadership [2][5] Company Overview - Allison Worldwide is a digital-first, data-led communications agency that provides global communications, PR, influencer, analytics, and marketing support to a diverse range of clients, from Fortune 500 companies to start-ups [6] - The agency is positioned within the Stagwell portfolio, which is recognized as one of the fastest-growing and most influential marketing and communications networks globally [6]

Core Insights - Allison Worldwide has appointed Katie Huang Shin as Global President of Technology, effective November 14, 2025, to enhance its technology practice and drive business growth [2][4]. Company Overview - Allison Worldwide is a digital-first, data-led communications agency that provides comprehensive global communications, PR, influencer, analytics, and marketing support to clients ranging from Fortune 500 companies to start-ups [5]. Leadership Background - Katie Huang Shin brings over 25 years of experience in technology communications and corporate reputation, having held senior roles at various global PR agencies, including Big Valley Marketing, WPP's AxiCom, Omnicom's Porter Novelli, and FleishmanHillard [3][4]. Strategic Vision - The appointment of Huang Shin is part of Allison's strategy to leverage technology as a key driver for client success and to enhance the agency's capabilities within the technology sector [4][5].

Core Insights - The appointment of Margaret Key as CEO of Allison Asia and Executive Director of Stagwell Asia Pacific aims to enhance communications capabilities and client support in the Asia Pacific region [1][5][6] Company Overview - Allison Worldwide is a global communications agency focused on driving growth, innovation, and positive change for clients, with a diverse range of expertise [6] - Stagwell is a challenger holding company that aims to transform marketing by connecting creativity with technology to improve business results for clients [7] Leadership Background - Margaret Key has over two decades of experience in the industry, previously serving as CEO of Publicis' MSL Group, where she transformed the agency into a cohesive network and achieved significant business growth [3][5] - Key has also worked at Edelman and Burson-Marsteller in the Asia Pacific region [3] Industry Recognition - Margaret Key has received multiple awards, including Campaign Asia's Women to Watch and APAC Regional Consultancy of the Year, highlighting her influence and success in the industry [4] Strategic Goals - As CEO of Allison Asia, Key will oversee organizational growth in APAC, including expansion plans and business strategy [5] - In her role at Stagwell, she will focus on regional market development and enhancing client engagement through integration within the Stagwell network [5][6]

Core Insights - Maydan Sports is launched as a global sports engagement collective aimed at enhancing the MENA region's sports presence and reputation [1][2] - The initiative is a collaboration between Consulum and various Stagwell network companies, focusing on maximizing the impact of sports for federations, clubs, public bodies, and brands in the region [1][3] Industry Overview - The MENA region is identified as the fastest-growing sports market globally, hosting significant events such as the FIFA World Cup, Asian Football Cups, and Formula 1 races, positioning it as a hub for sports and innovation [4] - The collective aims to leverage the region's growing sports landscape to create opportunities for various stakeholders, including governments, brands, and local communities [5] Company Details - Consulum is recognized as a leading strategy and communications advisory firm in the MENA region, specializing in enhancing organizations' global standing [8] - Stagwell, the parent company, is described as a challenger holding company focused on transforming marketing through a blend of creativity and technology [6] - The Maydan Sports initiative draws on the expertise of several award-winning agencies within the Stagwell network, including Allison Worldwide, ARound, Assembly, Code and Theory, and Gold Rabbit Sports, each contributing unique capabilities in sports marketing and technology [7][9][10][11][12][13]