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THE CORMORANT AT 55 SOUTH: SILVERSEA UNVEILS ALL PUBLIC SPACES OF HIGHLY ANTICIPATED SOUTHERNMOST HOTEL
Prnewswire· 2026-02-26 15:49
for embarkation. Upon return, guests will again stay overnight at the hotel before flying back to Santiago.Guests will also have the opportunity to explore the natural beauty of Puerto Williams through activities such as nature walks, hiking, kayaking, and wildlife watching, further enriching their expedition experience. The hotel will operate seasonally from October to March, with dedicated staff trained in The Silversea Way, which reflects Silversea's philosophy of personalized service, destination expert ...
当世界尽头成为热搜:一份南极旅游指南
3 6 Ke· 2026-01-09 07:55
Core Insights - The recent interest in Antarctic travel has been sparked by a well-known entrepreneur's internal letter during a trip to Antarctica, highlighting the contrast between corporate life and the allure of remote destinations [1][2] - Antarctica is not a sovereign nation but is governed by international treaties, primarily the Antarctic Treaty, which emphasizes peaceful use and scientific research [3][8] - The growth of Antarctic tourism has transformed it from an exclusive adventure for explorers to a popular destination for a broader audience, with visitor numbers increasing significantly over the past two decades [10][11] Governance and Regulations - Antarctica is claimed by seven countries under the "sector principle," but these claims are not recognized internationally, and the region is considered a "common heritage of mankind" [4][7] - The Antarctic Treaty, signed in 1959 and effective from 1961, establishes that the region is to be used for peaceful purposes and scientific research, freezing all territorial claims [8] - All legal tourism activities in Antarctica must be conducted through members of the International Association of Antarctica Tour Operators (IAATO), which ensures compliance with environmental and safety regulations [8][9] Tourism Trends - The number of tourists visiting Antarctica has grown from a few thousand annually to over 56,000 in the 2018-2019 season, with a notable increase in visitors from Asia [10][11] - The desire for unique travel experiences and the saturation of traditional tourist destinations have driven interest in Antarctica as a new frontier for adventure tourism [11][12] - The limited capacity for tourism due to environmental regulations creates a high demand for Antarctic travel, leading to a perception of exclusivity [12][13] Travel Logistics - Antarctic tourism is primarily available during the Southern Hemisphere summer, from November to March, with varying conditions and prices throughout the season [15][17] - Travelers typically fly to Argentina or Chile before taking a boat to Antarctica, with specific routes and travel arrangements required for access [18][19] - The journey often involves multiple legs, including international flights, domestic transfers, and boat travel, necessitating careful planning and booking [20][21] Pricing and Costs - The cost of Antarctic travel can vary widely, with prices for cruises typically starting around 10,000 RMB and potentially exceeding 250,000 RMB for more exclusive experiences [50][51] - The high costs are attributed to the specialized nature of the vessels, compliance with environmental regulations, and the limited scale of operations in the region [54] - Tourists are advised to book well in advance, especially for peak travel times, to secure better rates and availability [51] Environmental Considerations - Tourism in Antarctica is subject to strict environmental guidelines to minimize impact, including limits on visitor numbers and requirements for responsible behavior [12][54] - The region's unique ecosystem necessitates a focus on sustainability and conservation, with tourism seen as a potential means to foster global awareness and support for Antarctic protection [14][54]
SILVERSEA STRENGTHENS ITS CULINARY LEADERSHIP WITH THE APPOINTMENT OF GIANLUCA SPARACINO AS GLOBAL HEAD OF FOOD AND BEVERAGE
Prnewswire· 2025-08-11 13:47
With a career spanning more than 35 years, Sparacino joins from Four Seasons Resorts and will lead the evolution of Silversea's award-winning culinary program MIAMI, Aug. 11, 2025 /PRNewswire/ -- Silversea, the leading experiential luxury and expedition travel brand, has announced the appointment of Gianluca Sparacino as its new Global Head of Food and Beverage, effective August 18, 2025. A dynamic hospitality leader and culinary strategist, Sparacino brings deep experience across the finest epicurean desti ...
SILVERSEA UNVEILS 2026 VENETIAN SOCIETY REUNION VOYAGE: A CELEBRATION OF ITALY'S FINEST, FROM PORTOFINO TO PORTO SANTO STEFANO AND BEYOND
Prnewswire· 2025-06-25 13:38
Core Insights - Silversea has announced a new Venetian Society Reunion Voyage aboard Silver Shadow, scheduled to depart from Nice on June 19, 2026, for a 12-day round-trip itinerary [1][2] - The voyage will include visits to iconic Italian destinations and offer unique experiences both onboard and ashore, enhancing the community feel among past and new guests [3][10] Itinerary Highlights - The voyage will visit Livorno (Tuscany), Porto Santo Stefano, Civitavecchia (Rome), Valletta (Malta), Giardini Naxos (Sicily), Salerno, Ponza, Portoferraio (Elba), and Portofino, returning to Nice on July 1, 2026 [2] - Guests will have the opportunity to participate in various shore experiences, including a three-day Tuscany adventure, wine tasting at Antinori "Le Mortelle" Winery, and a Sicilian cooking class [4][6][8] Special Features - The voyage will be hosted by Bert Hernandez, president of Silversea, and will include onboard receptions, enriched entertainment, and special experiences ashore [2][3] - Venetian Society members will receive perks such as a five percent discount on cruise fares and commemorative gifts [2] Culinary Experiences - Guests can enjoy exclusive culinary experiences, such as a private lunch with wine pairings in San Miniato and a farm-to-table picnic at La Portofinese Eco-Farm [5][9] - The S.A.L.T. program will offer immersive culinary tours that highlight local gastronomy and winemaking traditions [5][9] Company Overview - Silversea is recognized as a leading experiential luxury and expedition travel brand, offering immersive experiences across all seven continents [10] - The company is part of the Royal Caribbean Group, which operates a global fleet of 67 ships across five brands [11]
每个人心中都有一片南极
Hua Er Jie Jian Wen· 2025-05-10 02:52
远离人群喧嚣,我在极地之境体验到一种孤绝的平静。在这片冰封土地上,时间仿佛凝固。南极不只是目的地,它像是一面镜子,照见内在的渴望与本真。 我开始明白,真正的幸福不是购物、美食等短暂快感,而是内心与自然共鸣后涌出的温柔悸动。 从小就梦想着踏足地球最神秘纯净的一隅——南极,那个仿佛只存在梦境与童话中的世界。 2023年9月,得知Silversea向Regent购得一艘船并改装成奢华探险船「Endeavour探索号」,准备航向南极。那一刻,我仿佛被命运召唤,立马报上七天的行程 ——由智利飞往King George Island登船,避开传说中的魔鬼海峡Drake Passage。但静思一想:「去南极不就是为自己增一次难得的探险体验?」于是,我改报 了21天的完整南极探险行程,决定正面穿越那段世界上最汹涌的海域。 我们乘坐橡皮艇深入海湾,看见成群的座头鲸在水中翻跃、低鸣,像是在与我们嬉戏。那一刻,我仿佛与牠们的灵魂对话。这样近距离地感受生命的共存与 呼吸,让人感动得说不出话来——那不是感官刺激,而是一种深刻的心灵触动,又是催产素型的快乐,是属于心中的甜。 当船航入德雷克海峡,迎来怒海狂涛,我感受到前所未有的震撼。五至 ...
SILVERSEA UNVEILS NEW BRAND POSITIONING, HONORING GUESTS' ENDURING COMMITMENT 'TO FINDING MORE'
Prnewswire· 2025-03-14 13:26
Core Concept - Silversea has launched a new brand positioning, "To Finding More," which emphasizes the joy of travel and the innate curiosity of its guests, aiming to redefine luxury travel through emotional and authentic experiences [1][2][4]. Brand Positioning - The new positioning prioritizes emotion and authenticity, allowing guests to be the creators of their own travel stories, inspiring exploration through vivid imagery and genuine connections [2][3]. - "To Finding More" reflects the curiosity of Silversea's guests, known as "Eternal Wanderers," who seek cultural discovery and self-enrichment through immersive experiences [3][5]. Unique Offerings - Silversea's commitment to unique travel experiences is highlighted through its innovative S.A.L.T. culinary program and the introduction of its Nova-Class ships, Silver Nova and Silver Ray [3][5]. - The brand is also developing the world's southernmost hotel in Puerto Williams, Chile, to enhance its destination leadership and provide seamless journeys to Antarctica [5]. Marketing Strategy - The new brand positioning will be integrated across all channels, aiming to redefine luxury advertising by deeply connecting the brand with guests through stories, cultures, and experiences unique to Silversea [4]. Company Background - Silversea is recognized as a leading experiential luxury and expedition travel brand, offering personalized service and immersive experiences across all seven continents [5][6]. - The company is owned by Royal Caribbean Group, which operates a global fleet of 67 ships and serves millions of guests annually [6][7].