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心动的旅“城”丨恰似那年 你我“湘”见
新华网财经· 2025-04-28 08:01
湘江的水, 淌过千年文脉 映着人间烟火 踏入湖南 恰似那年推开一扇木门 撞见一场春雨 依旧让人在相见的那刻 怦然心动 交通银行"文旅大戏 " 愿和你一起 张家界市 武陵源自然风景区 云在三千奇峰间游走 心也跟着舒展 走进湖南,让心动尽收眼底 岳阳市 岳阳楼 见岳阳楼伫立千年 看洞庭湖烟波浩渺 一叶扁舟划过 惊起白鹭与千年时光 长沙市 岳麓书院 青砖浸润了墨香 仿佛循着书声 就能唤醒这片大地的记忆 裹着剪不断的深情 至今还温暖着整个中国 韶山市 毛泽东同志故居 青松掩映的院落里 走出了一条通向远方的路 郴州市汝城沙洲红色旅游景区 "半条被子的温暖" 主题陈列馆 80多年前的半条被子 长沙市 橘子洲 一句"问苍茫大地"摇落星火 点燃群山 让青年的心中 仍滚烫着不熄的热望 在橘子洲头的晚风里 将过去与远方一并收藏 夜色愈深,灯火就愈亮 我们相见在沸腾的生活 霓虹闪烁,人声鼎沸 一口湘辣唤醒沉睡的馋 奶茶甜香,从舌尖钻入心尖 锣鼓一响,街头巷尾的生活 便成了这里永不落幕的烟火剧场 春风托起山里的日子 青石板路连接世界 新故事在旧瓦檐下生长 让我们和向往的生活相见 湘西 十八洞村 湘西 芙蓉镇 酉水河畔的吊脚楼 是绣在 ...
智能科技提升红色旅游吸引力
Jing Ji Ri Bao· 2025-04-23 22:16
Core Viewpoint - The red tourism industry in China is rapidly developing, significantly aided by the application of smart technology, which enhances visitor experience and optimizes management practices [1][2]. Group 1: Impact of Smart Technology - Smart technology influences red tourism through various means, including VR technology recreating revolutionary scenes, AI-guided storytelling, blockchain for digital collectibles, and the metaverse for immersive experiences [1]. - The "Red Ribbon" digital experience center in Guizhou has welcomed over 1.2 million visitors since its opening in October 2023, showcasing the effectiveness of smart technology in revitalizing red culture [1]. - The "Zhao Shangzhi Memorial Hall" in Liaoning has integrated AR guiding systems and animated historical scene restoration, creating popular educational products that enhance local economic development [1]. Group 2: Policy Support - The Ministry of Culture and Tourism and the Ministry of Education issued a plan in August 2023 to leverage big data, AR, VR, and AI in optimizing red tourism product supply, providing a policy framework for smart technology in the industry [2]. - In November 2024, the Ministry of Culture and Tourism and the National Cultural Heritage Administration will announce exemplary cases of new technology applications in red tourism, reflecting beneficial explorations in the sector [2]. Group 3: Current Challenges - The innovation level of smart technology applications in red tourism is currently insufficient, with many VR and AR projects suffering from content homogenization [2]. - There is a disconnect between smart tourism products and the core of red culture, leading to a phenomenon of "technological idling" [2]. - Some regions focus heavily on hardware investment while neglecting content operation and long-term value, hindering the sustainable effectiveness of smart technology applications [2]. Group 4: Development Strategies - There is a need to deepen the development and utilization of red cultural resources by systematically identifying regional characteristics and focusing on significant historical events and figures [3]. - Establishing a technology empowerment path that leverages smart technology's advantages in immersive scene construction, interactive knowledge dissemination, and precise service provision is essential [3]. - An operational management model should be innovated, emphasizing continuous content updates and technology upgrades, supported by a feedback system to enhance visitor experience [4].