Storytelling
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History Meets Mythology: The Indian Way of Understanding the Past | Tarun Bhargava | TEDxNITTrichy
TEDx Talks· 2025-11-03 16:28
history. When we hear that word, what is it that comes to our mind. Perhaps some dates, records, perhaps the names of some rulers and generals arranged neatly in an order.But did it mean the same for our ancestors. What was history for them. When they didn't have records, perhaps they imagined and when they mixed memory with myth, they created story that made sense about their past.And this talk is going to about those stories. Somewhere in the 14th century, one bright morning, Sultan Firosha Touglak stands ...
Trust, Storytelling, and the Future of Brands
Duct Tape Marketing· 2025-10-30 16:54
Core Insights - The discussion centers around the concept of "Intangence," which emphasizes the importance of human connection and intangible values in branding and marketing [3][6][30] - Trust is identified as a critical component of brand value, with consumers willing to pay a premium for brands they trust [5][12] - The role of storytelling in marketing is highlighted as a means to create emotional connections and convey brand purpose [19][20] Group 1: Intangence and Human Connection - "Intangence" is defined as the language of human connection, focusing on the intangible values that brands can offer [3][6] - Trust is described as the new brand commodity, essential for distinguishing genuine brands in a world filled with misinformation [5][12] - The value of a brand is determined by the meaning it holds for consumers, rather than just its physical assets [7][30] Group 2: Storytelling and Brand Purpose - Authentic storytelling is crucial for brands to connect with consumers on an emotional level, making the brand memorable [19][20] - Brands should focus on their purpose and how they will be remembered, which can guide their marketing strategies [24][25] - The example of Coca-Cola illustrates how a brand can sell a product with no nutritional value by embedding it in emotionally compelling narratives [21][22] Group 3: Market Dynamics and Cultural Differences - There are cultural differences in how brands build trust and connect with consumers, but universal truths exist that can guide marketing strategies [16][27] - The concept of "currency of conversation" emphasizes the need for messages to be relevant and resonate deeply with the audience [25] - The importance of understanding emerging trends and consumer behavior is highlighted as essential for effective brand storytelling [26]
The Rhythm of Reason - Kathak’s Numbers, Storytelling & Legacy | Ragini Maharaj | TEDxIIFTDelhi
TEDx Talks· 2025-10-29 15:34
Cultural Significance of Kathak - Kathak is presented as a dance form transcending gender, embodying both masculinity and femininity through expressions and art [3] - The speaker belongs to the ninth generation of the Kalka Bindadin Gharana of Lucknow, highlighting the legacy of the Maharaj family in Kathak [1] - The speaker's grandfather emphasized learning Kathak compositions for life-long value, even amidst academic pursuits [1] - The speaker's grandfather introduced numerical compositions in Kathak to make the rhythmic patterns easier to understand [2] Artistic Expression and Inspiration - The speaker recalls an incident where her mathematical answer differed significantly from her classmates, leading her grandfather to explain the unique mathematical capabilities inherent in Kathak [1][2] - The speaker shares anecdotes about her grandfather's choreographies, including "Loha" (Iron) and "Story of a File," showcasing the use of Kathak to portray social messages and humor [3] - The speaker expresses concern over the stereotypical portrayal of male Kathak dancers in movies and comedy shows, which discourages aspiring dancers [3] Performance and Demonstrations - The speaker recites and demonstrates various Kathak compositions, including "Tihai" and compositions involving addition, to engage the audience and illustrate the rhythmic patterns [2] - The speaker performs a piece depicting the changing weather, using different expressions to convey the elements [3] - The speaker demonstrates a composition that mimics friends playing hockey, passing the ball, and another depicting leaves falling from a tree in autumn, showcasing the versatility of Kathak [2]
Can You Tell Someone Else's Story? | Peter Decherney | TEDxPenn
TEDx Talks· 2025-10-28 15:39
Storytelling & Partnership - The speaker emphasizes the importance of collaborative storytelling across global connections and differences, particularly with marginalized communities [1][2] - The speaker partners with African Jewish communities to amplify their stories, fostering cross-cultural understanding and connection [2][3] - The speaker's work involves a feedback loop, sharing pictures and films with the communities and building global relationships that provide spiritual and material benefits [5][6] Community Focus - The report highlights the existence and growth of African Jewish communities across sub-Saharan Africa, including Ethiopia, Nigeria, Kenya, Tanzania, and Uganda [3][4][15] - The Ethiopian Jewish community in Gander faces economic hardship and challenges related to immigration to Israel [7][8][9] - The Abu Dhaya Jews of Uganda have a unique history, including resilience in the face of persecution and a commitment to community building [15][16][17][18] Cultural & Religious Identity - The speaker's personal journey of reconnecting with their Jewish heritage is intertwined with their work with African Jewish communities [2][3] - The report showcases the diversity of Jewish experiences and practices in Africa, challenging preconceived notions of what it means to be Jewish [3][4] - The communities maintain their religious practices, sometimes prioritizing them over other activities, such as the soccer team observing Shabbat [12] Global Connection & Impact - The speaker's projects aim to connect these communities with each other and with global Jewish communities [5] - Technology, such as WhatsApp, facilitates ongoing communication and support between the speaker and community members [14] - The speaker emphasizes the responsibility involved in telling someone else's story accurately and respectfully [25][26]
When Youth Embrace Heritage: Carving China‘s Cultural Future | 泽锋 欧阳 | TEDxShenzhen Senior HS North
TEDx Talks· 2025-10-28 15:22
Good afternoon everyone. When we talk about youth and heritage, they seem to be far from each other. But after a quick show of hands, you'll learn the underlying connections between them.Question one, who saw the moon during the mid-autumn festival. Show me your hands, please. Thank you.And question two, who have been amazed by the ancient temples while playing the black mythong. Raise your hands if so. Thank you.We see that's most of us. Here's a question. When you saw the pictures view or just play the ga ...
Decoding the Mindset of Wealth Building | Vineet Patawari | TEDxTheNewtownSchool
TEDx Talks· 2025-10-27 15:39
Wealth Creation Principles - The game of wealth is about power, not fairness; money is a tool that can be powerful in the right hands but slips away from the weak [3][4] - Leverage is key to wealth creation, involving maximizing output with minimum effort through capital, labor, technology, coding, and network [6][7][8] - Selling time for money is the worst form of leverage because time is a limited resource [9] - Patience is crucial, especially in markets, where waiting for the right opportunity to invest yields maximum returns [11][12][13] - Discipline, doing uncomfortable things daily, is more important than passion for long-term wealth building [15][16] Strategic Thinking - Mastering silence, or being unreadable, prevents others from exploiting one's intentions and vulnerabilities [18][19][20] - Storytelling and creating narratives are essential for building brands and influencing perception, leading to disproportionate wealth [21][22][23][24][25][26] Personal Development - Transforming one's identity to embody leverage, patience, silence, and storytelling is crucial for continuous growth [26][27][28][29] - Continuous learning and skill-building are vital for adapting to new situations and building a strong network [29][30][31] - The ultimate goal is to become someone whom wealth chases, rather than chasing wealth [32]
Why you should share your embarrassing stories | Beverley Elliott | TEDxSurrey
TEDx Talks· 2025-10-25 17:00
[Music] So, I'm standing in the middle of the dance floor waiting for my niece to throw the bouquet. I don't want to be here. But my mom nudged me and said, "Go on, get up there. It'll do you good. " I'm surrounded by the bridesmaids and a gaggle of gorgeous 20-year-olds, all a good four inches taller than me. I feel like I'm in an episode of Sex in the City. The bride hacks the bouquet and I half-heartedly stick my arm out and smack. The bouquet lands in my hand. I caught the bouquet. I caught the bouquet. ...
The Power of a Human Storyteller in the Age of A.I. | Elise Arsenault | TEDxAnchorage
TEDx Talks· 2025-10-23 15:36
[Applause] [Music] You know that moment when you're watching a movie or your favorite TV show or you're reading a book and you feel something, a connection to the story. You are there. You are the character or you love them so much that they start to feel like friends.You root for them to pull through a challenge, experience their first kiss or finally stand up for themselves or for those who can't. Now imagine that story, the movie or TV show, but instead of human actors, all these friends are now replaced ...
The power of storytelling in human flourishing | Rajnish Madaan | TEDxDoncaster
TEDx Talks· 2025-10-16 15:23
What is the answer to an increasingly divided world where our differences become barriers. Where those barriers can lead to conflict and where that conflict can lead to violence. Where humanity is no longer flourishing, it's just surviving.I have an idea. Why don't we just stop for a minute and stop listening to those divisive narratives that are out there, planted by those who wish to rule us by dividing us. I think it's time that we start to talk to each other more. I think it's time we started to tell ou ...