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海尔生物携手泰国RAM医疗集团 中国医疗科技“出海”再筑东南亚生态高地
Zheng Quan Ri Bao Wang· 2025-08-20 09:18
Core Insights - The collaboration between Haier Biomedical and RAM Medical Group marks a significant step in Haier's overseas strategy, transitioning from "product output" to "ecosystem co-construction" in Southeast Asia [1][4] - Southeast Asia, with its growing elderly population and economic development, presents a lucrative market for medical technology, particularly in Thailand, which has urgent needs for automation and smart medical devices [2][5] Group 1: Strategic Collaboration - Haier Biomedical and RAM Medical Group signed a strategic cooperation agreement focusing on pharmacy automation and smart medical solutions [1][3] - The partnership aims to implement automated pharmacy solutions, enhancing efficiency and safety in drug management for local and global medical tourists [3] Group 2: Market Potential - Southeast Asia's population of 670 million and over 10% elderly growth rate make it a key market for medical upgrades, providing a strategic entry point for Chinese medical technology firms [2] - RAM Medical Group operates 50 hospitals with 7,800 beds, emphasizing the need for automation upgrades that align with Haier Biomedical's technological capabilities [2] Group 3: Customized Solutions - Haier Biomedical's strategy includes tailored solutions for the Southeast Asian market, addressing local climate, medical processes, and regulatory standards [4] - The collaboration will establish a local operational center to facilitate marketing, logistics, and after-sales service, transitioning from product sales to service provision [4] Group 4: Broader Implications - The partnership is seen as a model for Chinese medical technology firms to redefine their value proposition in international markets, moving from cost-based competition to technology-driven solutions [5][6] - As the collaboration progresses, it is expected to enhance Haier Biomedical's market presence in Southeast Asia and potentially replicate this model in other emerging markets [6]
海尔生物与泰国RAM医疗集团达成战略合作,共创东南亚智慧医疗新模式
Zheng Quan Zhi Xing· 2025-08-20 01:48
Core Insights - The collaboration between Haier Biomedical and RAM Medical Group marks a significant step in Haier's "one country, one policy" overseas strategy, focusing on technology solutions and localized services in Southeast Asia [1][5][6] - Southeast Asia, with its growing elderly population and economic development, presents a lucrative market for medical technology, particularly in Thailand, which has urgent needs for automation and smart medical devices [3][5] Group 1: Strategic Collaboration - Haier Biomedical has signed a strategic cooperation agreement with RAM Medical Group to implement pharmacy automation and smart medical solutions, enhancing healthcare efficiency and safety [4][6] - The partnership aims to create a comprehensive ecosystem by integrating customized products and localized operations, transitioning from merely selling products to providing services [5][6] Group 2: Market Potential - Southeast Asia's population of 670 million and over 10% growth in the elderly demographic make it a prime market for medical technology advancements [3][7] - The collaboration is expected to serve not only local Thai patients but also international medical tourists, thereby injecting efficiency and safety into regional healthcare services [4][6] Group 3: Technological Innovation - Haier Biomedical's approach emphasizes "customized technology + localized operations" to address the diverse needs of different medical markets, showcasing its capabilities in low-temperature storage and laboratory solutions [3][5] - The partnership will initially focus on pharmacy automation solutions, including outpatient pharmacy systems and smart inventory management, to streamline the drug distribution process [4][6] Group 4: Future Outlook - The collaboration is seen as a model for replicating successful strategies in other emerging markets, potentially expanding Haier Biomedical's influence in the global healthcare landscape [6][7] - As the partnership develops, RAM Medical Group plans to gradually adopt a full range of Haier Biomedical's products and solutions, indicating a shift from isolated projects to a comprehensive healthcare ecosystem [5][6]