Core Insights - The event "Hainan Zao Po Vinegar Food Promotion Conference" was held in Chongqing, showcasing the unique flavor of Hainan Zao Po vinegar and promoting culinary exchange and industrial cooperation between Hainan and Chongqing [3][4]. Industry Development - The promotion highlighted the vitality of the Wenchang Zao Po vinegar industry, with 95 traditional vinegar shops, 137 related dining establishments, and 16 processing enterprises in Wenchang, projecting an annual production of over 5,000 tons this year [4]. - The event featured innovative ideas such as "everything can be Zao Po vinegar" and products tailored to Sichuan-Chongqing tastes, including "chopped pepper Zao Po vinegar" and "spicy Zao Po vinegar" [4][5]. Consumer Reception - Attendees praised the unique taste of Hainan Zao Po vinegar, with comments highlighting its refreshing and distinctive flavor, which contrasts with the spicy hot pot typical of Chongqing [6]. - Various companies showcased their signature products, offering both traditional and modern flavor combinations that appealed to the local palate [6]. Business Opportunities - The event attracted numerous buyers seeking collaboration, with interest from major food companies and local restaurant owners looking to incorporate Zao Po vinegar into their offerings [7][8]. - The Wenchang government expressed its commitment to advancing the Zao Po vinegar industry towards industrialization, standardization, branding, clustering, and internationalization [8].