Core Viewpoint - The article highlights the significant growth in margin financing and securities lending (two-in-one) interest income for brokerage firms in the first half of the year, driven by an active A-share market and increased competition among brokerages to capture market share [1][3]. Group 1: Market Overview - The A-share market has seen a notable increase in trading activity, leading to a rise in the two-in-one market, which has become a key battleground for brokerages this year [1]. - Over 95% of listed brokerages reported a year-on-year increase in two-in-one interest income, with smaller brokerages showing particularly strong growth [1]. Group 2: Revenue Performance - Three leading brokerages achieved over 3 billion yuan in two-in-one interest income in the first half of the year: Guotai Junan (38.27 billion yuan), CITIC Securities (36.86 billion yuan), and Huatai Securities (35.09 billion yuan) [3]. - Among 42 listed brokerages, only Changcheng Securities saw a slight decline in two-in-one interest income, while several others reported significant growth, with Hongta Securities increasing by 37% [3][4]. Group 3: Client Acquisition Strategies - Brokerages are focusing on expanding their two-in-one client base and market share through various strategies, including optimizing mechanisms and differentiated marketing [6]. - Notable client acquisition results include Guotai Junan adding 26,400 new margin financing clients, a 61% increase year-on-year, and CITIC Securities reporting a 4.54% growth in margin financing account numbers [6]. Group 4: Competitive Landscape - The competition among brokerages has intensified, with a focus on service quality and operational efficiency, including system upgrades and product innovation [9]. - Some brokerages are implementing differentiated pricing strategies to cope with the increasing pressure on interest rates, which have approached breakeven points for profitability [7].