Core Viewpoint - The insurance industry is facing unprecedented challenges as the traditional individual insurance marketing model, which relied on a "people sea strategy," is losing its effectiveness. This has led to issues such as sales misguidance, high turnover of personnel, inconsistent service quality, and unstable income for agents, undermining the industry's foundation and consumer trust. The recent notification from the National Financial Regulatory Administration aims to reform the individual insurance marketing system to promote high-quality development and return to the essence of insurance protection [1]. Group 1 - The traditional individual insurance marketing model has driven scale expansion but has also resulted in significant industry issues [1]. - The recent notification is a critical step towards addressing long-standing problems in the individual insurance sector and promoting high-quality development [1]. - The industry is now faced with the challenge of how to implement these reforms effectively [1]. Group 2 - Wu Jun, Chairman of Jiabao Technology, highlighted the advantages of transitioning internal staff to external roles, noting that this has been a common practice in the industry [4]. - Many internal staff are unaware of their advantages and are resistant to transitioning roles due to a preference for stability [4]. - The transition of internal staff to external roles is seen as a viable strategy for increasing personnel in the insurance sector [4]. Group 3 - The notification also suggests exploring an employee-based model during the transition of internal staff, indicating a potential shift towards employee sales models in life insurance [5]. - A survey indicated that 90% of agents are unwilling to sign labor contracts, preferring the agency model for tax avoidance, which raises concerns about team structure [5]. - Wu Jun pointed out that contract systems are common in property and group insurance without negatively impacting employee motivation, suggesting that life insurance managers need to explore this issue further [5].