中国年货出海
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中国年货“出海”,这些品类在海外卖爆了
Zhong Guo Zheng Quan Bao· 2026-02-20 13:44
Group 1 - The export of traditional Chinese New Year products, such as red envelopes, pet clothing, and home decorations, is thriving in overseas markets, showcasing a vibrant picture of Chinese New Year goods going global [1] - In Shaodong, Hunan Province, the Yongji Paper Products Company has exported over 12 million red envelopes this year, with a diverse range of over 400 varieties available, reflecting both traditional and modern designs [2] - There are over 200 red envelope manufacturers in Shaodong, exporting products to 19 countries and regions, contributing to the spread of Chinese New Year culture abroad [2] Group 2 - The growth of cross-border e-commerce has made it easier for overseas consumers to experience the Chinese New Year, with Taobao reporting a more than 40% increase in overseas transaction volume during the New Year festival compared to the previous year [3] - Sales of home decor items have seen explosive growth, with sales of floor ornaments increasing by over 1000% and Su embroidery products by nearly 500% during the festival [3] - Pet clothing has also gained popularity, with bird clothing sales increasing by over 200%, reflecting the growing trend of dressing pets for the New Year [3]
中国“年货”驶向全球!宁波再登央视
Xin Lang Cai Jing· 2026-02-17 05:55
如今,中国春节早已跨越国门,成为广受世界喜爱的国际性节日。近20个国家将春节列为法定节假日, 全球约五分之一的人口正以各具特色的方式欢庆农历新年。 CETV 13 CCTN Com 111 I A iM G E 20- 201 687 当春节文化在全球落地生根、共享共乐的同时,满载浓浓年味与巧思创意的各式中国商品也正乘着"东 风"火热出海。 从宁波舟山港驶向世界的不只是一箱箱年货,更是中国年的新意、中国智造的实力和中华文化的魅力。 让我们跟随央视总台新春走基层的记者一同走进宁波舟山港,去见证这份年味出海的鲜活图景。 2月16日,央视《朝闻天下》栏目播出《新春走基层 驶向全球的中国"年货"》,关注了春节前的宁波舟 山港异常忙碌,一件件载满新春祝福的"非遗年货""科技年货""文化年货"正登上货轮,驶向全球。 ...