中国手游产业
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中国手游厂商9月全球表现亮眼:32家入围百强,腾讯四款产品包揽App Store收入前四
Huan Qiu Wang· 2025-10-09 05:28
Core Insights - In September, 32 Chinese mobile game publishers entered the global top 100 revenue list, generating a total of $1.95 billion, accounting for 36.1% of the total revenue of the global top 100 publishers [1][2] Group 1: Company Performance - NetEase secured the 3rd position in the global revenue ranking, with significant contributions from multiple mobile games, particularly "Dream of Jianghu Mobile Light Enjoyment Server," which saw a 46% month-over-month revenue increase in September [1] - Another notable title from NetEase, "Destiny: Stars," experienced a threefold revenue increase in September, ranking 1st in the U.S. mobile revenue growth list and 2nd in the Chinese overseas mobile revenue growth list [1] - miHoYo achieved a 33% month-over-month revenue growth in September, elevating it to the 5th position in the global revenue ranking, driven by major updates for "Genshin Impact" and "Honkai: Star Rail" [2] - "Genshin Impact" launched its new 6.0 version on September 10, leading to a 94% year-over-year revenue increase and securing the top position in the Chinese overseas mobile revenue growth list [2] - Tencent's "Honor of Kings" and three other mobile games dominated the top four positions in the Chinese App Store revenue list for September, showcasing the strong market appeal of leading Chinese mobile games [2] Group 2: Industry Trends - The overall performance of Chinese mobile game publishers in the global market remains robust, with high revenue share and a significant number of entries in the top rankings [2] - Leading companies are enhancing their core competitiveness through product updates, gameplay innovations, and expansion into overseas markets, contributing to the sustainable development of the Chinese mobile gaming industry [2]