二手房市场透明度

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二手房交易不需要更“聪明”的中介,需要更透明的市场
Mei Ri Jing Ji Xin Wen· 2025-09-24 06:28
每经评论员 陈梦妤 现行法规对"心理战式压价"缺乏明确界定,购房者维权时证据难以固定。更值得警惕的是,一些中介机 构通过大量控制房源,在一定程度上具备了操纵区域房价的能力,这种市场集中度下的"定价权垄断", 比单次欺诈更具破坏性。 甚至有中介老板透露,通过此类操作月入超50万元,这也解释了此类事件多年常存的原因,其盈利逻辑 已从一般意义上的"促成高价交易"转向"以量换价"。 这种"表演经济学"模式,不仅制造焦虑,也直接扭曲了市场定价机制。房东在"虚假需求"的轰炸下被迫 降价,而真实买家则被误导性报价干扰判断,最终形成"中介定价、市场买单"的畸形格局。 从整体看,当前二手房市场的透明度缺失呈现三重特征:成交价隐匿、信息不对称、监管滞后。 不少普通购房者可能都没意识到,想购买一套二手房,在公开平台往往查询不到其历史成交记录,在买 卖双方都无法获取真实交易参照系的背景下,极易将中介推荐价认同于市场公允价。这给了小部分人极 大的操作空间。前些年,多地曾试点二手房政府指导价,但在实际执行中阻力重重,最终悄然取消。 这两年,二手房交易市场可谓"百花齐放",不少出身正规中介机构的经纪人,甚至是曾经的房企专业人 士等等都化身 ...
每经热评 | 二手房交易不需要更“聪明”的中介,需要更透明的市场
Mei Ri Jing Ji Xin Wen· 2025-09-24 06:16
Core Viewpoint - The recent incident involving a Shanghai intermediary agency highlights a deeper crisis in the second-hand housing market, characterized by a systemic lack of price transparency and the manipulation of market dynamics by certain intermediaries [1][2]. Group 1: Market Dynamics - Some intermediary agencies are employing tactics such as concealing transaction prices and hiring "actors" to pressure sellers into lowering prices, transforming the information asymmetry between buyers and sellers into an unequal "power game" [1][2]. - The current second-hand housing market exhibits three main characteristics of transparency deficiency: hidden transaction prices, information asymmetry, and lagging regulation [3]. Group 2: Impact on Buyers and Sellers - Buyers, unaware of historical transaction prices, may mistakenly accept intermediary-recommended prices as fair market values, giving a small number of intermediaries significant operational leverage [3]. - The phenomenon of "psychological warfare" in price negotiations lacks clear legal definitions, making it difficult for buyers to gather evidence for claims [3]. Group 3: Complaints and Market Trust - From 2022 to August 2025, over 4,000 complaints related to second-hand housing transactions were filed on the Black Cat Complaints platform, with the total amount in dispute exceeding 500 million yuan, indicating issues such as opaque fees and deposits [4]. - The transformation of property transactions into a stage for intermediaries undermines market order and erodes public trust in asset security, emphasizing the need for a more transparent market rather than smarter intermediaries [4].