Core Viewpoint - The article emphasizes the development of Beijing's Erguotou industry by leveraging the capital's international exchange advantages and creating a multi-dimensional export network through exhibitions, cultural tourism, and cross-border initiatives [1] Group 1: Industry Development Strategies - The Beijing Municipal Bureau of Economy and Information Technology plans to host the "Beijing International Spirits Expo" in collaboration with international wine organizations to attract global liquor merchants to learn about Erguotou [1] - The initiative includes upgrading the Hongxing and Niulanshan industrial tourism bases to "International Cultural Exchange Stations," showcasing brewing techniques to international tourists through themed routes like "Fine Wine + Great Wall" and "Fine Wine + Central Axis" [1] Group 2: Product Innovation and Consumer Engagement - The industry is exploring the export of mixed drinks by combining Erguotou with cocktails, aiming to cultivate new consumption scenarios [1] - To adapt to the consumption habits of younger consumers, the industry is developing low-alcohol products and enhancing the flavor profile of Erguotou, while also utilizing blind boxes and co-branded trendy products [1]