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“盐田-饶平汇智谷”产业协作平台赋能,助力饶平好物走进湾区市场
Nan Fang Nong Cun Bao· 2025-12-13 15:03
Core Viewpoint - The "Saltian-Raoping Wisdom Valley" industrial collaboration platform is enhancing the market access for Raoping's agricultural products, facilitating their entry into the Bay Area market through innovative e-commerce strategies [6][30]. Group 1: E-commerce Initiatives - A live-streaming event on December 12 generated over 300,000 yuan in sales for Raoping's agricultural products, showcasing local specialties like "Sanrao fragrant rice" and "crispy shrimp" [4][10]. - The event was organized by Shenzhen Dongyu Happiness Industrial Investment Co., in collaboration with local e-commerce associations, aiming to connect consumers with Raoping's authentic flavors and craftsmanship [8][9]. Group 2: Agricultural Development - Liu Weicai, a retired soldier and village leader, played a pivotal role in developing the "Sanrao fragrant rice" industry, establishing a full industrial chain that includes rice planting, wine brewing, and noodle processing, benefiting over 100 local families [22][25]. - The initiative has significantly increased the added value of primary agricultural products, with 90% of fragrant rice undergoing deep processing [25]. Group 3: Industrial Collaboration Platform - The "Saltian-Raoping Wisdom Valley" serves as a talent introduction, project incubation, investment attraction, and product display base, providing free office space and services to enterprises [27][28]. - The platform aims to facilitate the integration of research and development in Shenzhen, manufacturing in Raoping, and nationwide market sales, promoting a collaborative industrial model [30][32]. - The event is part of a broader strategy to enhance Raoping's business environment and attract investment, thereby supporting rural revitalization efforts [32][36].