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群友分享与理想客服欠佳的体验
理想TOP2· 2025-08-12 13:50
Core Viewpoint - The article aims to provide insights into the current state of Li Auto, emphasizing that the analysis is neutral and not overly promotional, indicating that the company's positioning as a top player is based on objective assessment rather than hype [1] Group 1: Events and Reactions - On August 3, a Li Auto owner expressed concerns over negative comments targeting the Li Auto community and initiated a series of complaints to the company's management, highlighting a perceived lack of action from the relevant departments [2] - The owner engaged in 27 phone communications with Li Auto's customer service from 9:30 PM on August 3 to 2:19 AM on August 4, totaling approximately 4.5 hours, seeking a response from higher-level management regarding the situation [2] Group 2: Outcomes and Customer Service Issues - Approximately 20 frontline employees apologized but were unable to escalate the issue effectively, indicating a potential flaw in the company's communication system, particularly within customer service [3][4] - A technical expert contacted the owner but refused to disclose their position, stating that management was aware of the public sentiment and was addressing it, yet could not provide satisfactory answers regarding the lack of action [3] Group 3: Analysis of Customer Feedback - The article suggests that a complaining customer is a valuable asset for companies, as it provides genuine feedback about user experiences, contrasting with the leadership's perception of customer dissatisfaction [5] - It highlights a discrepancy between Li Auto's public image and the actual sentiments expressed by users, indicating a potential disconnect in the company's communication strategy [5]