Core Viewpoint - Wall Street analysts are increasingly bullish on Birkenstock Holding, driven by strong recent performance data and a more favorable impact from Trump's tariff policies than previously expected, with some analysts suggesting it could outperform major sports brands like Nike and Adidas, positioning it as one of the best footwear stocks globally [1] Financial Performance - Birkenstock Holding reported a 16% revenue growth in FQ3 on a constant currency basis, with a reported revenue growth of approximately 12%, both exceeding Wall Street analysts' average expectations [2] - The company's total revenue for the quarter reached $739.62 million, surpassing analyst forecasts, with significant contributions from all business segments and channels [2] - B2B sales were a key growth driver, with an 18% increase in revenue on a constant currency basis, outpacing D2C channels [2] Market Strategy - The company successfully implemented price increases on core products without significant negative market reactions, indicating strong brand positioning [2] - Birkenstock is expanding its direct-to-consumer retail presence, having opened 13 new stores globally, with a goal of reaching approximately 100 stores by the end of FY2025 [2] Product Overview - Birkenstock is recognized as the pioneer of the "anatomical cork-latex footbed" sandals, which provide comfort and health benefits, making them popular for long-standing and commuting scenarios [3] - The "Birkenstock craze" reflects a combination of genuine comfort, health benefits, sustainable narratives, cultural diffusion, and high-end fashion rebranding [3]