全局高色域技术
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谁说色域僵局不能突破?TCL做到了
Ge Long Hui· 2025-09-17 19:40
Core Viewpoint - TCL's recent autumn television product launch emphasizes its commitment to innovation, showcasing advanced technologies that break a decade-long stagnation in color performance and display quality [1][3]. Group 1: Technological Advancements - TCL introduced the SQD-Mini LED technology, which achieves 100% BT.2020 global high color gamut, surpassing previous limitations in color performance [3][6]. - The SQD-Mini LED television, TCL X11L, boasts a peak brightness of 10,000 nits, setting a new industry standard for HDR content [3][5]. - The new technology includes a combination of "super quantum dots" and "super butterfly wing screen," enhancing color purity and increasing color gamut by 20% compared to previous generations [3][5]. Group 2: Product Offerings - TCL launched two RGB-Mini LED models: Q10M Ultra and Q9M, with Q10M Ultra achieving 100% BT.2020 high color gamut and 91.3% color volume [7][9]. - The Q10M Ultra features 16,848 RGB local dimming zones, significantly improving light control and contrast [9]. - Pricing for the Q10M Ultra starts at 27,999 yuan for the 85-inch model, with competitive pricing for the Q9M series, making advanced technology accessible to a broader consumer base [9][10]. Group 3: Market Position and Strategy - TCL holds the top position in global Mini LED television shipments and has been the leading brand in China for five consecutive years [10]. - The company emphasizes a complete technology chain from panel to algorithm, showcasing its commitment to addressing consumer pain points in display technology [10]. - TCL's strategy focuses on delivering high-quality products that promise longevity and superior performance, aiming to redefine consumer expectations in the television market [10].