Core Viewpoint - The introduction of the new profession of elderly care service providers in China highlights the need for high-quality elderly care services as the aging population grows, with 310 million people aged 60 and above by the end of 2024 [1][2]. Group 1: Importance of Elderly Care Service Providers - The elderly care service provider is a more comprehensive role compared to traditional elderly caregivers, requiring a higher level of knowledge and skills [1]. - The aging population in China is significant, with 220 million people aged 65 and above, representing 15.6% of the total population, indicating a pressing need for effective elderly care services [1]. Group 2: Market Demand and Challenges - The demand for professional elderly care service providers is increasing, as they can offer tailored guidance to meet individual needs, similar to the emerging role of career planners [2]. - The profession currently lacks clear definitions and standards, leading to a chaotic environment where services may not meet the necessary quality or regulatory requirements [2][3]. Group 3: Risks and Regulatory Needs - There are instances of fraud in the elderly care sector, where companies misrepresent their services and charge high fees under the guise of providing high-end care solutions [3]. - Establishing regulations and standards for elderly care service providers is crucial to protect the rights of the elderly and ensure the integrity of the market [3].