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农业银行开展“农情相伴 暖意相随” 骑手关怀公益活动
Bei Jing Shang Bao· 2025-11-14 06:37
Core Points - The article highlights a public welfare initiative called "Farmers' Care, Warmth Along the Way," organized by Agricultural Bank in collaboration with Meituan and Dianping, aimed at supporting delivery riders during the winter season [1][3] Group 1: Event Overview - The event took place from November 6 to 12 in Beijing, focusing on providing practical support to delivery riders through essential supplies, services, and financial assistance [1][3] - A total of 3,000 care packages were prepared for the riders, each containing winter essentials such as thermos cups, riding masks, and beverages [5] Group 2: Rider Support - The initiative emphasizes the needs of the new urban citizen group, specifically delivery riders, by offering support in two main areas: "life care" and "financial services" [3] - A dedicated rest area for riders was established at the event, providing a warm space for them to relax amidst their busy schedules [5] Group 3: Financial Services - A "Rider Card Station" was set up at the event, allowing riders to learn about exclusive financial products and services, facilitating efficient payment and investment support [7] - Agricultural Bank volunteers were present throughout the event to assist riders, answer questions, and distribute care packages, enhancing the overall experience with warmth and care [7] Group 4: Future Commitment - Agricultural Bank plans to continue developing its "Farmers' Care" brand and advance its four major public welfare actions: "Revitalization," "Protection," "Care," and "Dream Fulfillment," aiming to give back to society through financial support [7]