Core Viewpoint - The article highlights the upcoming "Kangding Second Ice and Snow, Warm Sun, Hot Spring Carnival" scheduled for January 23, aiming to promote winter tourism in Kangding, Ganzi Prefecture, with a focus on enhancing visitor experiences and diversifying tourism offerings [1]. Group 1: Tourism Development - Ganzi Prefecture is experiencing a surge in winter tourism, particularly with the completion of the Luzhou to Shimian expressway, making it easier for tourists to access key attractions like Hailuogou Glacier Park [2]. - The region is shifting from a focus on sightseeing to a more immersive experience, with new activities such as hot springs, ice sculpture exhibitions, and snow sports being introduced to extend visitor stays [4][3]. - The local government is actively working to improve the tourism product matrix by integrating hot springs and winter sports, with over 200 identified hot spring sites and 57 operational hot spring businesses in Ganzi County alone [6]. Group 2: Economic Impact - During the New Year holiday, Ganzi Prefecture welcomed 206,800 visitors, generating a total tourism revenue of 236 million yuan, marking increases of 22.12% and 26.67% year-on-year, respectively [7]. - The introduction of new tourism routes, such as the "Hailuogou Glacier Forest Hot Spring Tour" and "Kangding Sunshine Hot Spring Romantic Tour," aims to enhance the winter tourism experience and drive economic growth [7]. Group 3: Service Improvement - As the winter tourism season approaches, Ganzi Prefecture is enhancing its service infrastructure, including road maintenance and the installation of winter safety features to ensure smooth travel for visitors [9]. - The local government plans to upgrade winter service facilities, including the construction of winter-adapted restrooms and improved emergency support systems, to enhance the overall visitor experience [9]. - A marketing strategy is being implemented to attract more tourists, including inviting travel agency representatives to promotional events and providing incentives for agencies that meet certain visitor targets [9].