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月流水1.6亿,这个休闲玩法在海外又出现爆款了
3 6 Ke· 2025-07-18 01:46
Core Insights - The Solitaire genre, while less popular compared to other casual game types like Merge-2 and Match-3, still holds potential for new hit games, as evidenced by Superplay's recent success with "Disney Solitaire" [1][3][33] - "Disney Solitaire" quickly climbed to the top 50 of the iOS revenue charts in the U.S. within two weeks of its launch, achieving a monthly revenue of approximately 160 million yuan [1][24] Game Mechanics and Design - "Disney Solitaire" is based on the Tripeaks Solitaire gameplay, simplifying traditional mechanics to enhance accessibility while maintaining strategic elements [4][6][7] - The game features unique levels with special cards that can alter gameplay dynamics, such as puzzle pieces and cards that change values based on player actions [8][9][11] - A continuous reward system encourages players to engage with the game, offering bonuses for consecutive card removals and integrating a currency system that drives in-game purchases [14][16][20] Market Performance and IP Utilization - "Disney Solitaire" has become the top revenue-generating game in the Solitaire category, significantly benefiting from the Disney IP, which has proven successful in various markets, particularly in Japan [23][24][27] - The game has achieved a revenue distribution where nearly 50% comes from the U.S. market and 15% from Japan, showcasing its broad appeal [24][27] - The success of "Disney Solitaire" highlights the importance of leveraging established IPs in creating new hits within the competitive casual gaming landscape [27][28] Competitive Landscape - The performance of "Disney Solitaire" suggests that the Solitaire genre still has room for innovation and optimization, even in the absence of strong IP resources [33] - Other games in the Solitaire genre, such as "Solitaire Grand Harvest" and "Solitaire TriPeaks," have not matched the revenue success of "Disney Solitaire," indicating a potential shift in market dynamics [24][27]