医疗广告管理
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仙游华厦眼科医院被市监处罚 违反医疗广告有关规定
Zhong Guo Jing Ji Wang· 2025-12-29 09:00
Core Viewpoint - Xianyou Huaxia Eye Hospital Co., Ltd. has been fined for violating advertising regulations related to medical services, specifically for publishing illegal advertisements on its WeChat service account [1][4]. Group 1: Company Information - Xianyou Huaxia Eye Hospital Co., Ltd. was established in 2022 and is located in Putian City, Fujian Province, focusing primarily on health services [2]. - The company has a registered capital of 30 million RMB and a paid-in capital of 16.5 million RMB [2]. - Xianyou Huaxia Eye Hospital is a subsidiary of Huaxia Eye Care (301267.SZ) [3]. Group 2: Regulatory Actions - On September 10, 2025, the Xianyou County Market Supervision Administration received a report regarding illegal advertisements from the Fujian Advertising Monitoring Platform [1][4]. - An inspection on September 26, 2025, revealed that the hospital had previously published an article titled "Love from Overseas Lights Up the Silent World: Cataract Surgery Helps Five Guarantees Recipients Regain Vision," which has since been deleted [1][4]. - The hospital was fined 5,000 RMB for its illegal advertising practices, which involved using images of patients and healthcare professionals as endorsements [1][4].
成都一诊所“50元输液3天”促销?当地通报
券商中国· 2025-06-21 09:56
Core Viewpoint - A clinic in Chengdu's Jinniu District was found to have unlawfully advertised a promotion for intravenous therapy at a price of 50 yuan for three days, leading to an investigation by the local market supervision bureau [1][2]. Group 1: Incident Overview - A video surfaced online showing a clinic in Chengdu's Jinniu District promoting "50 yuan for three days of intravenous therapy," which was confirmed to be true by the local market supervision bureau [1]. - The promotion occurred around March 15, and the clinic did not obtain the required medical advertising review certificate before posting the advertisement [2]. Group 2: Regulatory Response - The Chengdu Jinniu District Market Supervision Administration has initiated an investigation into the clinic for violating the Medical Advertising Management Measures and the Advertising Law of the People's Republic of China [2]. - Following the investigation, the clinic's management stated that the promotion was intended to provide discounts to the public and that they have ceased advertising the promotion after being reported [2]. Group 3: Clinic's Position - The clinic's staff clarified that treatment decisions are based on individual patient needs, and not all patients require intravenous therapy [2]. - The clinic's operator emphasized that the promotion was aimed at benefiting the public and that they are cooperating with the market supervision authorities regarding the matter [2].