Core Insights - The core point of the article is that Heytea's "Super Plant Tea" series has achieved significant sales milestones, with over 100 million cups sold in its first year, highlighting the popularity and market acceptance of the product line [1] Company Summary - Heytea announced that its "Super Plant Tea" series has surpassed 100 million cups in cumulative sales within one year of launch [1] - The series features kale as the main ingredient, with nearly 3 million pounds of fresh kale consumed to date [1] - The product line includes eight variants, such as "Kale Slimming Bottle" and "Fire-Reducing Slimming Bottle," with the bottled product "Kale Cucumber" reaching the top of the new sales chart in the beverage category at Sam's Club [1] - Heytea has established a quality management system in collaboration with high-standard planting bases to enhance the raw material supply chain [1] Industry Summary - The "Super Plant Tea" series was first launched during the 2024 Paris Olympics, indicating a strategic timing for market entry [1] - The success of the series has made kale a popular ingredient across various industries, including tea and coffee, showcasing its versatility [1] - The series remains a permanent offering in Heytea's beverage lineup, suggesting ongoing consumer demand and brand commitment to the product [1]