Core Insights - The article highlights the transformation of county-level consumption in Ningxia, moving from a traditional single-sale model to a diversified approach that enhances consumer experience and convenience [1][10]. Group 1: Consumer Experience and Engagement - Residents in Ningxia are experiencing improved consumer satisfaction through initiatives like the use of discount coupons, which allow for significant savings during shopping [1][2]. - The Red Temple area has introduced a "dual linkage" model that combines promotional events with everyday shopping, enabling residents to enjoy various discounts and a more convenient shopping experience [5][10]. Group 2: Economic Impact and Growth - The Red Temple district's promotional activities involved an investment of 1.2 million yuan to stimulate consumption, with 54 participants covering food, agricultural products, and household appliances [4]. - The introduction of government consumption vouchers has led to a 30% increase in foot traffic at local stores, with average transaction values rising from 30 yuan to between 60 and 80 yuan [5][10]. Group 3: Night Market and Cultural Integration - The Longde County's night market has diversified its offerings by incorporating traditional Chinese medicine and cultural activities, creating a vibrant night-time economy [6][9]. - The night market features six functional areas and 60 stalls, transforming traditional night market experiences into interactive cultural and wellness activities [9][10]. Group 4: Policy Alignment and Future Outlook - The shift in county-level commercial strategies aligns with national policies aimed at expanding domestic demand and revitalizing urban-rural consumption [10]. - As of July 2025, the online transaction volume for life services in Ningxia's county markets has increased by 18.55%, with a 31.5% rise in the number of new businesses, indicating robust growth in the sector [11].