活动现场人气爆棚，观展采购的市民络绎不绝，仅当日上午人流量便突破万人次。"宁夏的牛羊肉肉质好，葡萄酒口感醇厚，都是年夜饭的硬菜！"刚采购完 的市民王女士说，她已经把心仪的商品清单存进手机，准备节前在线上再进行一次补货。 1月10日，伴随着非遗皮影戏的精彩展演和企业代表的热情推介，"宁夏好物"新春年货节走进长三角上海站活动在上海市虹口区宝华商业广场启幕，吸引上 海市民驻足选购、打卡体验。 "宁夏好物"新春年货节走进长三角上海站活动，在虹口区宝华商业广场正式启幕。 本次活动由宁夏贸促会主办，采取"线下展销+线上直播"的模式同步推进。线下展区里，300余款"宁字号"产品琳琅满目，盐池滩羊、六盘山牛肉、贺兰山东 麓葡萄酒、枸杞原浆、冷凉蔬菜等特色农产品齐齐亮相；国家级皮影戏、剪纸传承人现场献艺，让上海市民在采购年货的同时，沉浸式感受宁夏的文化底 蕴。宁夏东麓缘酒庄、九颗枸杞生物科技有限公司等50余家区内企业，通过现场路演、对接和线上直播等方式详细推介产品优势，寻求合作商机。 除了零售市场火热，产销对接也成果颇丰。50余家上海商协会、商超、社群团购及电商企业齐聚选品区，与宁夏参展企业面对面洽谈。"宁夏特产在上海很 有市 ...

消费是内需的重要组成部分，也是巩固和增强经济回升向好势头的关键支撑。国家统计局数据显示，2025年1-11月，全国社会消费品零售总额同比增长 4%，增速快于去年同期及全年。 近年来，提振消费持续成为中国经济工作的重点。2025年12月10日至11日召开的中央经济工作会议，将"坚持内需主导，建设强大国内市场"列为2026年经 济工作首要任务；随后，商务部等部门联合印发《关于加强商务和金融协同 更大力度提振消费的通知》，聚焦商品、服务与新型消费等领域，推出11条 政策措施，加大金融对消费的支持力度，释放政策合力。 从趋势上看，中国消费正在加速进入结构升级新阶段。埃森哲发布的2025年《中国消费者洞察》显示，相较2021年，消费者在健康与财富方面的关注度显 著提升，"情绪消费"成为持续性趋势。叠加贵金属价格上涨，2025年1—11月，金银珠宝、体育娱乐用品等品类消费同比分别增长13.5%和16.4%。 2025年以来，各地持续推进促消费行动，消费品以旧换新、家电下乡等政策持续发力，推动消费规模扩张、结构优化和动能焕新。2025年1—11月，全国 家用电器和音像器材类、文化办公用品类、通讯器材类消费同比分别增长14. ...

（来源：光明日报） "现在，销售额突破了80万元，出名的不仅有胡麻油，盐池滩羊、荞麦、黄花菜等特色农产品也'出 远门了'。"看着手机后台的直播数据，唐永峰笑得合不拢嘴。 转自：光明日报 如今，一批掌握新工具、善用新平台的"新农人"正崭露头角。2025年12月上旬，盐池县还组织88名 学员参加工信部人工智能指令工程师（初级）认证考试，取得不错的成绩。目前，盐池县开展各类电商 培训覆盖5000余人次，130多名本土直播达人通过数字技术赋能，让乡村资源焕发新生机。 农村冬闲时节，如今，大伙儿哪能闲得住？这正是提高农民技能水平、拓宽就业门路的好时候。 （本报记者 张文攀） "我是一位被小奶娃和锅碗瓢盆'拴住'的普通学员，曾经天天围着锅台转。一个多月前，我鼓足勇 气走进培训课堂，学会了用镜头让枸杞、滩羊肉变得更诱人，用故事讲述哈巴湖和非遗的魅力，更掌握 了用AI写文案、做设计、剪视频，就像拥有了'数字魔法'。"近日，在宁夏吴忠市盐池县AI赋能电商助 力乡村振兴培训的结业仪式上，90后学员张菁容和大家分享了学习给自己带来的转变。 在盐池县，乡村振兴培训有了新内容：AI赋能电商。"盐池优质农产品很多，但也面临'有产品无品 ...

"宁夏引黄古灌区被列入世界灌溉工程遗产名录，秦渠、汉渠、汉延渠、唐徕渠等14条千年古渠至今仍 汩汩流淌，总灌溉面积约982万亩，吴忠市的农牧产业都要依靠这一古老的渠系。"宁夏回族自治区渠首 管理处（下称"渠首管理处"）相关负责人指着奔腾的渠水向记者介绍，惠农渠全长约256公里，维系着6 个县区115万亩农田的生计。 图为唐正闸。 天潢倒吸怒龙口，浊浪急喷长鲸腮。 唐徕渠渠首唐正闸前，奔涌如雷的黄河水冲击着渠底的消力坎，激起翻涌的水浪，清代进士杨浣雨笔下 的壮景，在此刻鲜活绽放。 2025年秋末冬初之际，记者探访宁夏吴忠时，恰逢开闸冬灌，母亲河的滔滔河水，将在近一个月的时间 里，循着秦汉时期便已开凿的古灌渠，穿沙地、越荒原、过戈壁，缓缓沁入干渴的土壤，滋养数百万亩 农田及滩羊、枸杞等特色农牧产业。吴忠"塞上江南·鱼米之乡"的美名也由此得来。 2020年6月，习近平总书记在宁夏考察时强调，发展现代特色农业和文化旅游业，必须贯彻以人民为中 心的发展思想，突出农民主体地位，把保障农民利益放在第一位。积极发展节水型、高附加值的种养 业，保护好黄河水资源。吴忠市检察机关牢记习近平总书记的殷殷嘱托，自觉践行习近平法治思想， ...

近年来，吴忠市检察机关紧盯引黄灌区水资源命脉，通过公益诉讼推动修复灌溉设施、清理污染耕地， 让"生命之水"润泽万亩良田；聚焦高标准农田"建管用"全周期，督促建立长效管护机制；保护"盐池滩 羊""贺兰山东麓葡萄酒"等地理标志，让"吴忠味道"走出宁夏……这些务实举措，既守住了农民的"钱袋 子"，更让"检察蓝"成为"塞上江南"最温暖的底色。 未来，希望吴忠市检察机关持续深耕"法治护农"这篇大文章，守牢耕地红线，用公益诉讼守好每一 寸"饭碗田"；厚植生态底色，协同治理农业面源污染，让"绿水青山"真正成为"金山银山"；强化数字科 技赋能，提升法律监督的有效性和精准度，为黄河流域生态保护和高质量发展贡献更多检察智慧。 作为一名喝着黄河水长大的农民作家、全国人大代表，我亲眼见证了吴忠市依托引黄灌区与中部干旱带 优势，从传统农业向现代化特色产业迈进的蝶变历程。 ...

Core Insights - Landmark agricultural products have established themselves as quality symbols recognized by consumers nationwide, with examples including Wuchang rice, Dalian sea cucumber, and Yanchi salt lake sheep [1] - New landmark agricultural products like Yunnan black truffles and Suqian king crabs are emerging, leveraging differentiated characteristics and brand operations to attract consumer attention and significantly expand the market [2] Group 1: Emerging Landmark Agricultural Products - Yunnan black truffles have seen a user growth of over 10 times, with a core production area generating an annual output value of 577 million yuan by 2025 [5][6] - Fujian Guanxi honey pomelo has become a popular gift during the Mid-Autumn Festival, with sales exceeding 500,000 bags during the holiday, and a 160% increase in direct sales from the source [9] - Guangdong Maoming lychee has experienced a 163% increase in exports, reaching 8,183 tons, and is now available in 19 countries [12] Group 2: Supply Chain Innovations - JD.com has established direct sourcing partnerships with producers to enhance standardized production and improve farmers' income levels [5][6] - The company has implemented a rapid air transport system to ensure freshness for products like black truffles, utilizing smart cold chain technology [6] - For Fujian honey pomelo, JD.com has adopted a self-operated model to control supply, reducing costs by 20% [9] Group 3: Consumer Trends and Market Growth - The search popularity for landmark agricultural products has increased over 20 times, with shopping user numbers growing at rates exceeding 10 times [2] - The rise of products like Jiangsu Suqian king crabs, which achieved a sales volume of 500 million yuan in 2025, reflects a growing consumer interest in high-quality, locally sourced food [19][20] - The health-conscious trend has led to a significant increase in demand for products like Xinjiang organic beef, with a 450% growth in transaction value by 2025 [36][37] Group 4: Agricultural Development and Rural Revitalization - The development of landmark agricultural products is supported by standardized production systems, modern supply chains, and innovative brand operations [37] - JD.com's actions in rural revitalization have evolved through three stages, from helping products reach broader markets to enhancing brand recognition and supporting farmers' income [37] - The establishment of a win-win ecosystem is being facilitated through the empowerment of agriculture by leveraging supply chain capabilities [37]

Group 1: Economic Development Strategy - Ningxia's strategy focuses on promoting urban-rural integration and high-quality economic development through new industrialization, new urbanization, and comprehensive rural revitalization [1] - The region has seen a faster growth rate in residents' income compared to economic growth, with farmers' income increasing more rapidly than urban residents' income [1] Group 2: Industrial Growth - In the first three quarters of this year, Ningxia's industrial added value above designated size grew by 7.8% year-on-year, and industrial investment increased by 27.0% [4] - Ningxia's industrial value added has averaged a growth rate of 7.9% since the 14th Five-Year Plan, surpassing the national average by 2.5 percentage points [3] Group 3: Urbanization and Infrastructure - Ningxia's urbanization rate is projected to reach 68.22% by 2024, which is 1.22 percentage points higher than the national average [7] - The region is actively improving urban infrastructure, including upgrading old residential areas and enhancing municipal services [5][6] Group 4: Agricultural Development - Ningxia has built a modern agricultural industry with eight national modern agricultural industrial parks and 15 agricultural science and technology parks [9] - The total output value of agriculture, forestry, animal husbandry, and fishery in Ningxia reached 625.65 billion yuan, with a year-on-year growth of 5.3% [9] Group 5: Brand Development and Market Expansion - Ningxia has cultivated 647 agricultural brands and established a comprehensive logistics network for rural areas, achieving full coverage of township commercial centers [9] - The region's specialty agricultural products, such as goji berries and wines, have seen significant brand value improvements, ranking among the top in national regional brand lists [9]

Core Insights - The 12th China International Agricultural Products Trade Fair showcased the vibrant development of rural industries in China, highlighting local specialties and the growth of agricultural processing enterprises [1][2]. Group 1: Agricultural Production and Processing - In 2024, China's grain production is expected to reach 1.4 trillion jin, an increase of 74 billion jin compared to 2020 [2]. - The number of large-scale agricultural processing enterprises is projected to exceed 100,000, with total revenue around 18 trillion yuan [1][2]. - Over 94,000 leading enterprises at the county level are primarily engaged in agricultural processing, with more than 80% of them focused on this sector [3]. Group 2: Rural Development and New Industries - Various regions are developing unique local industries, such as Yunnan coffee and Yan'an apples, which are driving the growth of rural e-commerce and leisure industries [4]. - The income from leisure agriculture is expected to approach 900 billion yuan in 2024, an increase of nearly 50 billion yuan since 2020 [4]. Group 3: Poverty Alleviation and Income Growth - The transition period for consolidating poverty alleviation results and rural revitalization is crucial, with 832 poverty-stricken counties cultivating 2 to 3 leading industries, generating a total output value exceeding 1.7 trillion yuan [5]. - The per capita disposable income of rural residents is projected to reach 23,119 yuan in 2024, indicating a gradual narrowing of the income gap between urban and rural residents [5]. Group 4: Agricultural Modernization and Reforms - The trade fair highlighted advanced agricultural equipment, such as multifunctional robots in orchards, showcasing the new productive forces in agriculture [7]. - Ongoing rural reforms, including the extension of land contracts and the management of rural homesteads, are providing strong momentum for the development of rural industries [7].

Core Insights - The 22nd China International Agricultural Products Fair showcased the vibrant development of rural industries in China, highlighting local specialties such as Ningxia's salt pool sheep and Heilongjiang's organic selenium-rich rice [1] - By 2024, the number of large-scale agricultural processing enterprises in China is expected to exceed 100,000, with an estimated revenue of approximately 18 trillion yuan [1] Group 1: Agricultural Production and Processing - In 2024, China's grain production is projected to reach a new high of 1.4 trillion jin, an increase of 74 billion jin compared to 2020 [3] - The supply of cotton, oil, sugar, fruits, vegetables, meat, eggs, milk, and aquatic products is abundant and diverse, reflecting the enhancement of the agricultural processing industry [3] - There are currently 94,000 leading enterprises at the county level and above, with over 80% focused on agricultural processing [3] Group 2: Rural Development and New Industries - Local specialties are being integrated into new industries, with products ranging from traditional items like dumplings and ham to emerging products like spicy noodles and tea beverages gaining popularity [3] - The rise of rural tourism, e-commerce, and leisure agriculture has become a new consumption trend among urban and rural residents, with leisure agriculture revenue expected to approach 900 billion yuan in 2024, an increase of nearly 50 billion yuan since 2020 [3] Group 3: Poverty Alleviation and Income Growth - The rural industry has injected internal momentum into the sustainable development of poverty-stricken areas, with 832 poverty alleviation counties cultivating 2 to 3 leading industries, generating a total output value exceeding 1.7 trillion yuan [4] - By 2024, the per capita disposable income of rural residents is projected to reach 23,119 yuan, indicating a gradual narrowing of the income gap between urban and rural residents [4] Group 4: Agricultural Modernization and Reforms - The fair highlighted advanced agricultural equipment, such as multifunctional robots for orchards, showcasing the new productive forces in agriculture [4] - Ongoing rural reforms, including the extension of the second round of land contracts for another 30 years and the steady advancement of rural collective property rights reform, are expected to provide strong support for rural industry development [4]

Core Insights - The article highlights the transformation of county-level consumption in Ningxia, moving from a traditional single-sale model to a diversified approach that enhances consumer experience and convenience [1][10]. Group 1: Consumer Experience and Engagement - Residents in Ningxia are experiencing improved consumer satisfaction through initiatives like the use of discount coupons, which allow for significant savings during shopping [1][2]. - The Red Temple area has introduced a "dual linkage" model that combines promotional events with everyday shopping, enabling residents to enjoy various discounts and a more convenient shopping experience [5][10]. Group 2: Economic Impact and Growth - The Red Temple district's promotional activities involved an investment of 1.2 million yuan to stimulate consumption, with 54 participants covering food, agricultural products, and household appliances [4]. - The introduction of government consumption vouchers has led to a 30% increase in foot traffic at local stores, with average transaction values rising from 30 yuan to between 60 and 80 yuan [5][10]. Group 3: Night Market and Cultural Integration - The Longde County's night market has diversified its offerings by incorporating traditional Chinese medicine and cultural activities, creating a vibrant night-time economy [6][9]. - The night market features six functional areas and 60 stalls, transforming traditional night market experiences into interactive cultural and wellness activities [9][10]. Group 4: Policy Alignment and Future Outlook - The shift in county-level commercial strategies aligns with national policies aimed at expanding domestic demand and revitalizing urban-rural consumption [10]. - As of July 2025, the online transaction volume for life services in Ningxia's county markets has increased by 18.55%, with a 31.5% rise in the number of new businesses, indicating robust growth in the sector [11].