Core Viewpoint - The revitalization of Jieyang Ancient City is being driven by a group of returning young people who are actively participating in cultural preservation and urban renewal efforts [9][12][128]. Group 1: Cultural Revitalization Efforts - The influx of tourists to Jieyang Ancient City has increased significantly over the past two years, making cultural preservation a key focus of local urban development [7][8]. - A youth group called "Cultural Landing" has emerged, consisting of returning young people who engage in activities aimed at preserving and revitalizing the ancient city's culture [9][56][128]. - The group has initiated various cultural events and projects, including the establishment of a cultural creative market to support local entrepreneurship and attract visitors [88][90]. Group 2: Historical and Cultural Significance - Jieyang Ancient City, with its rich history spanning over 800 years, is home to several national and provincial cultural heritage sites, including the Jieyang Academy and Chenghuang Temple [26][27]. - The ancient city features a network of historical streets, such as Zhongshan Road, which has undergone significant renovations to enhance its cultural appeal [28][31]. - The "Cultural Landing" youth group has been involved in documenting the history of local businesses and cultural practices through oral histories and exhibitions [116][62]. Group 3: Challenges and Opportunities - The ongoing renovation efforts have faced criticism regarding the uniformity of design, which some believe detracts from the unique cultural atmosphere of the ancient city [35][113]. - There is a concern among local residents and the youth group that the introduction of new commercial activities may overshadow traditional businesses, leading to a loss of cultural identity [105][114]. - The local government has recognized the importance of integrating youth perspectives into the revitalization process, encouraging their participation in cultural and urban development initiatives [128][130].