Core Viewpoint - Lehua Entertainment has quietly exited its partnership with Huaxi Biological, with the latter announcing the withdrawal of Tianjin Yihua Management Consulting Co., Ltd. from the shareholder list of the children's skincare brand Runxihe, effective July 10, 2025. The collaboration was initially based on the founders' insights into their daughters' skincare needs, but the operational model did not meet expectations, prompting the decision to part ways [1][13]. Company Summary - Huaxi Biological's announcement highlighted that the original intention behind the Runxihe brand was to leverage the strengths of both companies in skincare active ingredients and cultural entertainment to create a children's skincare brand. However, the operational model failed to reflect the founders' original vision, leading to the decision to adjust the partnership [1][13]. - Lehua Entertainment confirmed its focus on core business development and IP expansion following the amicable agreement with Huaxi Biological. The company previously held a 50% stake in Runxihe [4][13]. - The Runxihe brand, launched in 2019, was part of a joint venture established in 2023, coinciding with Lehua Entertainment's IPO in Hong Kong. The brand aimed to tap into the beauty market, which was seen as a potential growth area for Lehua [16][17]. Industry Summary - The children's skincare segment has emerged as a lucrative area for domestic beauty brands, with several companies entering the market, including Betaini with "Winona Baby" and Shanghai Jahwa with "Qichu." The market has seen rapid growth, with brands like "Turtle Dad" and "Kangaroo Mom" gaining significant traction [18]. - Despite the initial promise, Runxihe's performance has not met expectations, as indicated by Huaxi Biological's recent quarterly reports, which did not mention the brand's performance or product lines. The company has been undergoing significant organizational changes since late 2022, which may have influenced the decision to exit the partnership [17][18].

据《关于华熙生物与乐华娱乐的合作情况说明》，润熙禾品牌创立的初衷，是华熙生物董事长赵燕女士和乐华娱 乐董事长杜华女士出于对她们各自女儿的护肤需求洞察，希望结合双方公司分别在护肤活性原料及文化娱乐产业 的优势，合作打造一个针对少年儿童的护肤品牌。 据天眼查信息，7月12日，北京润熙禾生物科技有限公司发生工商变更，北京乐华圆娱文化传播有限公司（下 称"乐华娱乐"）旗下天津壹华管理咨询有限责任公司退出股东行列，华熙生物科技股份有限公司（下称"华熙生 物"）旗下北京华熙海御科技有限公司持股比例由50%变更为100%。 7月18日，乐华娱乐微博号转发了华熙生物微博号发布的《关于华熙生物与乐华娱乐的合作情况说明》，并表 示，"未来，乐华娱乐将更聚焦于主营业务的发展及ip事业的拓展，在友好协商过后，我们与华熙生物达成共识， 感谢大家的关注与支持！" 而乐华娱乐作为知名的娱乐经纪公司，旗下拥有众多知名艺人，在品牌营销和传播方面有着独特的资源和优势。 双方合资之时，正值乐华娱乐赴港上市，原本被外界寄予厚望，双方形成优势互补，在儿童护肤市场碰撞出火 花。 近期，华熙生物与乐华娱乐聚焦主业发展，并复盘了润熙禾过往合作模式，双方一致 ...