公开资料显示，卡唯朵成立于2009年。但据卡思观测，直到今年3月，品牌才在抖音正式起步，主账号@卡唯朵扬姐-草本祛斑 很快便迎来大规模涨粉， 半年时间涨粉超400万。而从7月起，该账号连续3个月销量均超过100W、GMV过亿。 图源：抖音账号@卡唯朵扬姐-草本祛斑 从电商打法上，卡唯朵多少有些"厦门帮"的姿态，凭借高投流获取新客，再通过直播间引导下单。但稍微有些不同的是，卡唯朵几乎没有达人营销，而是 在抖音建立了多个矩阵账号，借由创始人程扬的影响力完成转化。而在目标人群定位上，卡唯朵瞄准的也是有淡斑需求的中年及老年用户——这一赛道虽 然窄，但流量十分惊人，显示出这一美妆市场依然存在着很多"富矿"。 具体而言，卡唯朵是如何做的？这套电商打法有可复制性吗？ 卡位需求，瞄准中老年 从人群画像上看，卡唯朵有着明显的下沉市场导向。 最近，抖音功效性护肤品牌出现了一名"新黑马"——卡唯朵，该品牌主打岭南草本护肤淡斑，短短4个月就将99元"买一赠一"的淡斑霜卖出超350万单，实 现月销过亿。 以品牌销售额贡献最多的账号@卡唯朵扬姐-草本祛斑 为例。蝉妈妈数据显示，其账号粉丝中，31-40岁用户占比约43%，40岁以上用户占 ...

第一财经·2025未来商业秀 在黄浦江上画下句点， 首届品牌力量之夜 圆满落幕！ 这是一篇回顾帖： 跟着文字和图片，再次登船， 追寻江风与波光， 夜航中，点亮未来商业的灯塔。 把灵感装进一艘船，驶向未来 欢迎登船——「未来GALA号」！✨ 落日作背景，江风当BGM， 黄浦江秒变秀场。 今年，我们把未来商业秀直接搬上大船！ 水上航行五小时？ 不，这是一场灵感快闪！ 活动不对外售票， 而是尝试将商业影响力最大化， 论坛里跨界碰撞，甲板上热烈派对， 未来商业的帷幕也随之拉开。 2025未来商业秀 金字招牌"未来消费趋势"率先开麦 3场圆桌就地开杠 3个Talk燥动全场 14位品牌大咖参与 晚宴局大家交心又交肾 寻找各行各业破局新解法 线上线下大联动 全网总曝光量1.5亿+ 视频号、抖音、知乎、微博、百家号等 平台同步直播 全网直播观看量400万+ 这些细节，点个赞吧！ 看到随处可见的猫猫头 有人问我们： "是不是00后混进了你们编辑部！" 嗨，年轻是一种态度！ 隆重向大家介绍 第一财经吉祥物 ——小财宝✨ 这次他们在船上打好几份工 为我们带来贴心服务 小财宝另有"重任"—— 每当一个品牌把猫猫头奖杯抱回家， 就有一 ...

2025年中国香料香精化妆品行业年会暨精品博览会（简称：2025CAME）现场热闹非凡，美妆护肤"顶 流"齐聚。新华社快看主持人带你逛展之余，专访华熙生物董事长赵燕，与大家分享护肤新内容，解锁 精彩人生秘诀。 （文章来源：新华财经） ...

Group 1 - MINISO and COSMAX have established a joint laboratory to enhance collaboration in skincare technology and product development [1][2] - The partnership aims to leverage COSMAX's expertise in cosmetics R&D and MINISO's consumer insights to create safe, efficient, and cost-effective skincare products [1][2] - This collaboration is a significant step for MINISO to integrate international R&D resources and strengthen its scientific foundation in the skincare sector [2] Group 2 - MINISO focuses on precise consumer demand insights, expanding its basic and functional skincare product lines [2][3] - The joint laboratory will concentrate on "moderate cleansing" and "skin-specific customization," utilizing big data analysis to develop products tailored to different skin types [2] - MINISO has previously collaborated with Shanghai Jiao Tong University to research sensitive skin and pigmentation issues, resulting in effective products like Vitamin B5 soothing cream [3] Group 3 - The company emphasizes an integrated "industry-university-research" model for R&D, aiming for rapid market response and precise product supply [3] - MINISO's founder stated that retail innovation should focus on enhancing consumer experiences and maintaining high-quality products at affordable prices [3] - Future plans include deepening global expansion and channel upgrades while promoting precision and professionalism in the skincare field [3]

（文章来源：证券日报） 证券日报网讯敷尔佳9月23日发布公告，在公司回答调研者提问时表示，目前看，上半年比较亮眼的是 京东，公司通过加深与京东之间的合作，丰富了京东平台的产品种类，增加了一些新的合作方式，例 如：满赠活动、新品首发等，通过双方的紧密合作，共同努力，实现了京东平台的较好增长。 ...

Retail Developments - HUNTER, a century-old British fashion brand, is set to open its third store in Shanghai at iapm, replacing the former LEVI'S location [1] - TISSOT will return to the Huaihai Road business district, taking over the former TUMI space at iapm [3] - KOI Thé will replace the closed awfully chocolate at iapm, having completed a full collaboration with Sun Hung Kai's Shanghai market project [5] - The LG2 level at iapm will see 阿嬷手作 upgrade its storefront [6] - New clothing brands LESS and upgraded ZUC ZUG Mart have opened next to each other on LG1 [8] New Store Openings - K11 B1 has introduced the adult-themed brand 大人糖, which currently has only one store in Shanghai [10] - "天角制造," the first official store of the IP peripheral brand by Guangzhou Tianwen Kadokawa Animation Co., has opened at 百联ZX创趣场 [12] - The flagship store of SUNRISEPOP is being prepared to move to the 4th floor next to 天闻制造 [14] - The悦荟1层 will introduce the popular brand 野人先生, enhancing customer traffic [15] - The 洛克·外滩源 is hosting the offline debut of designer brand un mute [17] Market Adjustments - Century Plaza's LG2 has welcomed 七鲜, enhancing daily consumer choices alongside MUJI [19] - The POP ARK area on LG1 will add the plush toy brand House Of Hugs, marking its second store [21] - 静安嘉里中心 has seen NEIWAI relocate to the original ICICLE space after introducing POP MART and CASETiFY [22] - A new Japanese independent fragrance brand Aiam will replace THANN in the B1 beauty area [24] - 上生·新所 has opened two new brands: the Chinese Gelato brand 红楼 and the independent fragrance brand 荒核NU WILDS [26] Brand Upgrades and Returns - LOEWE has finally opened after two years of preparation at 兴业太古汇, which is expected to significantly boost the project [37] - FERRAGAMO is returning to its original location at 兴业太古汇 [39] - The LG1 beauty lifestyle area at 兴业太古汇 has added the skincare brand SABON [42] - 静安大悦城's north block will see a major adjustment with the city market collaborating with B&C [46] - 百联又一城 is expanding into outdoor sports brands, with MAMMUT and KOLON SPORT preparing to open [54] Upcoming Openings - 前滩太古里 has welcomed On昂跑 and CAFÉ HOOOLIDAY, marking their first stores in Shanghai [58][60] - PRADA will introduce a fragrance line in the B1 area, continuing its collaboration with L'Oréal [62] - CRISPI, an Italian high-end outdoor footwear brand, is preparing to open its first store in Shanghai at 浦东嘉里城 [65] - CHANEL is expanding its store on the 3rd floor [74]

Group 1 - The consumer sector is showing signs of recovery, with the Consumption ETF (159928) gaining 0.23% and achieving a trading volume exceeding 560 million yuan, alongside a net subscription of 54 million units [1] - The Consumption ETF (159928) has reached a scale of over 19.7 billion yuan, leading its peers significantly [1] - The Hong Kong Stock Market's Consumption 50 ETF (159268) rose over 1%, with a trading volume exceeding 30 million yuan, and has seen net inflows for three out of the last five days, accumulating over 2.9 million yuan [3] Group 2 - High-level policies are focusing on boosting domestic demand, with measures implemented from 2023 to 2025 effectively stimulating consumption potential, leading to a steady increase in retail sales [5] - The pet food market is projected to reach 166.8 billion yuan in 2024, growing by 7.54% year-on-year, with cat food dominating the segment [5] - The beauty and skincare market is expected to surpass 430 billion yuan in retail sales by 2024, driven by consumer upgrades and a focus on product efficacy [5] Group 3 - The new-style tea beverage market in China is projected to exceed 400 billion yuan by 2028, with strong consumer demand driving the upstream industry [6] - The secondary dimension derivative market is experiencing rapid growth, expected to reach 168.9 billion yuan in 2024, with a significant portion of users from Generation Z [6] Group 4 - The liquor sector is entering a peak season, with improved sales performance reported by Moutai, and companies are innovating products and seeking channel reforms [7] - The dairy product sector is showing marginal improvements, while the beverage sector is performing well with new product launches [8] - The Consumption ETF (159928) has a significant weight in top stocks, with over 68% of its top ten holdings, including major liquor brands and dairy companies [8]

Group 1 - The core viewpoint of the article highlights that 巨子生物 (Giant Bio) has seen a significant increase in its stock price, rising over 5% in early trading, with a current price of 58.1 HKD and a trading volume of 351 million HKD [1] - The company reported a revenue of approximately 3.113 billion RMB for the first half of the year, representing a year-on-year growth of 22.5%, and a net profit attributable to shareholders of approximately 1.182 billion RMB, which is a 20.2% increase year-on-year [1] - Bank of America upgraded its revenue forecast for the 可复美 (Kefumei) brand based on the strong performance in the first half of the year and robust online sales in July, adjusting total revenue forecasts for 2025 to 2027 upwards by 1.9% each [1] Group 2 - According to 中金 (CICC), monitoring data indicates that the GMV growth rate for the 可复美 brand on Douyin during July and August exceeded 50%, with a high repurchase rate, suggesting limited impact on loyal customers [1] - The short-term impact on influencer live streaming has been significant, but there are signs of gradual recovery, with Douyin's influencer live streaming accounting for about 23% during the industry off-season in July and August, showing a rebound from the previous impact [1] - As the Double Eleven shopping festival approaches, increased frequency of influencer live streaming is expected to drive marketing efforts and quickly restore customer acquisition momentum, positioning the brand for renewed growth [1]

Group 1 - The cultural export variety show "Paris Partners" features Li Jiaqi as the "Goods Manager," leading 12 domestic brands to Paris for a 16-day beauty pop-up store operation, aiming to promote Chinese products and aesthetics internationally [1][2] - Li Jiaqi emphasizes that domestic brands are innovating and transitioning from followers to leaders in certain fields, showcasing the potential of Chinese products in the global market [2][3] - Winona, a skincare brand from Yunnan, stands out in this initiative, with a focus on sensitive skin and a commitment to globalizing Chinese beauty through pharmaceutical-grade research and clinical evidence [3][4] Group 2 - Winona's core ingredient, "Qingci Fruit PRO MAX," is sourced from the Haba Snow Mountain in Yunnan, and the company has successfully registered 16 new plant ingredients, ranking among the top in the country [4][8] - The company is expanding its global footprint by establishing research institutes in Tokyo and Paris, with a strategy to penetrate Southeast Asia before moving into the European and American markets [8] - Li Jiaqi views the pop-up store as a bridge for cultural dialogue, using beauty products to convey Chinese cultural stories and enhance international consumers' interest in Chinese aesthetics [9]

Core Viewpoint - Huaxi Biological has reported its worst semi-annual financial results since going public, with significant declines in both revenue and net profit, indicating a challenging period for the company [1][6]. Financial Performance - In the first half of 2025, Huaxi Biological's revenue was 2.26 billion yuan, a year-on-year decrease of 19.57% [2]. - The net profit attributable to shareholders was 220.85 million yuan, down 35.38% year-on-year, with a 45% decline in net profit after excluding non-recurring gains and losses [2][1]. - The company's total assets decreased by 0.97% compared to the previous year, while net assets attributable to shareholders increased by 3.27% [2]. Organizational Changes - The company is undergoing significant internal restructuring, with reports of major layoffs, particularly in the teams of its skincare brands, which have seen staff numbers drop from over a hundred to just a few dozen [2][24]. - The return of founder Zhao Yan has led to a wave of organizational changes, including the departure of over 10 senior executives and a shift towards a more entrepreneurial management style [4][28]. Market Position and Strategy - Huaxi Biological, once a leader in the hyaluronic acid market with a 44% global market share, has seen its competitive edge erode, leading to a decline in its skincare product sales [8][11]. - The company’s functional skincare products generated 4.61 billion yuan in sales in 2022, but this segment has faced a significant downturn, with a 31.62% year-on-year decline in 2024 [9][11]. - The company is shifting its focus from a reliance on influencer marketing to a more sustainable business model, as the previous strategies have become less effective in a competitive market [12][30]. Internal Challenges - Huaxi Biological is facing a crisis of trust internally, with allegations of financial misconduct and workplace bullying surfacing, further complicating its operational challenges [17][26]. - The company has implemented strict measures against corruption, demanding accountability from its staff and restructuring its management to restore confidence [21][28]. Future Outlook - While Zhao Yan's return has sparked hope for a turnaround, the company still faces significant challenges in a competitive market, with consumer preferences shifting away from hyaluronic acid products [30][32]. - The performance of Huaxi Biological in the coming quarters will be critical in determining the effectiveness of its restructuring efforts and market strategy [32].